The theme of this year’s World Health Day, held annually on April 7th, was to promote the awareness of vector-borne diseases. Vector-borne diseases are transmitted through the bites of infected mosquitoes, flies, ticks and water snails, among other disease-carrying pests.
This year the World Health Organization (WHO) promoted the slogan “small bite, big threat,” in the hopes that they would be able to increase awareness on how people across the globe can protect themselves and their families from these pests and the viruses that they may transmit.
Vector-borne diseases have radically increased in the past few decades, aided by an increase in urbanization, international travel and environmental changes.
More than one billion people each year are affected by these diseases, which include malaria, dengue fever, Lyme disease, schistosomiasis and yellow fever.
Efforts to control the spread of these diseases have included the distribution of bed nets and insecticides, the use of body repellents and protective clothing, and the push for clean water and adequate sanitation.
WHO Director-General, Dr. Margaret Chan, noted, “A global health agenda that gives higher priority to vector control could save many lives and avert much suffering. No one in the 21st century should die from the bite of a mosquito, a sand fly, a blackfly or a tick.”
The focus this year is on dengue fever, which is currently the most rapidly spreading vector-borne disease in the world.
Dengue fever, also known as “breakbone fever” due to its symptoms, is a severe flu-like disease marked by vomiting, bleeding, body aches and difficult breathing. There is no known vaccine or cure available.
During the past 50 years, dengue fever has spread rapidly to more than 100 countries. Prior to 1960, dengue had seen some 15,000 cases, whereas now over 380 million cases of dengue fever persist.
The U.S. Centers for Disease Control and Prevention (CDC) is currently working on a vaccine for dengue fever in partnership with a company specializing in vaccine development, Inviragen. They have gone through clinical trials in a number of countries including Singapore, Colombia, Thailand and Puerto Rico, and analysis of those findings is still underway.
The International Federation of Red Cross and Red Crescent Societies is campaigning alongside the WHO to address this growing concern.
Previous programs to curb the spread of vector-borne diseases have proven successful, for example, the United States’ effort to combat malaria.
Malaria is the most deadly of vector-borne diseases, killing 1.2 million people every year. Multiple campaigns have been launched to prevent the spread of this disease, including the President’s Malaria Initiative (PMI) and the Global Fund to Fight HIV/AIDS, Tuberculosis and Malaria. PMI has distributed more than 120 million bed nets since 2006, as well as delivered more than 135 million doses of combination drug therapy.
These success stories provide hope for current efforts to control other vector-borne diseases such as dengue fever and schistosomiasis.
– Mollie O’Brien
Sources: Mission of the United States, Voice of America
Internet.org
Currently two-thirds of the world’s population, a staggering 5 billion, live without access to basic internet. A lifestyle difficult to imagine here in the U.S. and other countries that have integrated internet into virtually every aspect of our daily lives. Internet.org, a group of powerful allies, is dedicated to utilizing their combined resources to change this.
Internet.org is an innovative partnership spearheaded by Mark Zuckerberg, the founder of Facebook,who is committed to reducing the cost of bringing internet access to the world. The plan is to provide universal access to internet by lowering the cost of serving data by tenfold and reducing the amount of data required to run basic apps by the same amount. These major cost reductions are the keys to reducing the cost of internet access 100-fold. This is the amount of cost reduction that would make it possible to for a worldwide internet providing infrastructure to exist and this group is determined that it can be achieved through technological innovation.
According to Internet.org, providing universal internet access is a fundamental step in the struggle for global resource equality. Access power is so valuable today because the internet is “the backbone of the knowledge-based economy.” This statement recognizes the global shift currently taking place since the advent of the internet that is moving society from a mainly resource-based economy to knowledge-based economy. By providing another 5 billion people across the world to the knowledge economy an unprecedented change could take place., driving the economy up, and impacting poverty worldwide.
“The internet’s impact on global growth is rising rapidly. The internet accounted for 21% of GDP growth over the last five years among developed countries… the internet is also a catalyst for job creation,” according to McKinsey & Co. While this kind of economic growth may not be immediate, the plan has potential to stimulate economies worldwide.
In order to achieve this feat, Internet.org is delving into some large-scale innovative projects to combat even larger technological and socal challenges. Some of these include high-altitude, long-endurance planes, satellite systems and even lasers.
The founding members of this group are impressive, including tech giants Ericsson, Mediatek, Opera, Samsung, Nokia and Qualcomm. Looking at this short list of big names, it is not surprising that some have immediately questioned whether there are purely capitalist motives for these companies that are being disguised behind a humanitarian agenda.
However, in Deloitte’s study on the “Value of Connectivity” they found that “expanding internet access in developing countries to levels seen today in developed economies, we could increase productivity by as much as 25 percent, generating $2.2 trillion in GDP and more than 140 million new jobs, lifting 160 million people out of poverty,” while also having the ability to “deliver critical information on nutrition, hygiene and disease prevention. Once connected, people gain access to basic tools like health information, financial services and education that can help them live fuller, better lives and join the worldwide economy.” With the promise of this kind of massive economic benefit in the developing world, many believe that the motives behind this cooperative effort are somewhat irrelevant.
The concern over hidden agendas may provide the project with the high level of visibility both from those who are critical and those who are supportive. Ultimately, time will be what tells us if this project is able to have the kind of success that will drive the change that it expects.
– Leonna Spilman
Sources: Internet.org, McKinsey & Company
Photo: La Nacion
Global Banana Disease Threatens Production
In the past few weeks we have seen the rapid spread of what could become a devastating threat to the world’s banana population – a fungus known as Panama Disease Tropical Race 4 (TR4).
TR4 is a soil-born fungus that attacks plant roots and is now known to be deadly to the Cavendish banana, which is the world’s most popular and valuable banana crop, making up 95% of banana imports.
The fungal banana disease began its devastating journey in Southeast Asia, decimating tens of thousands of crops in Indonesia, China, Malaysia and the Philippines. TR4 has most recently been discovered in Jordan and Mozambique, indicating its spread beyond Asia to Africa and the Middle East.
The UN Food and Agriculture Organization (FAO) notes that there is already a risk that the fungus has spread to the world’s most important banana-growing areas in Latin America. These countries include Ecuador, Costa Rica and Colombia, where hundreds of thousands of people rely on the banana trade to make a living each day.
Not only is the banana an essential component of more than 400 million people’s diets, it is also an essential component of their monetary livelihood. According to one estimate, TR4 could destroy up to 85% of the world’s banana crop by volume, decimating thousands of plantations across the globe and severely impacting the $8.9 billion banana trade.
One leading banana expert, Professor Rony Swennen claims, “If [TR4] is in Latin America, it is going to be a disaster, whatever the multinationals do. Teams of workers move across different countries. The risk is it is going to spread like a bush fire.”
The FAO has further warned that TR4 represents an “expanded threat to global banana production” and that virtually all export banana plantations will be vulnerable in the coming weeks unless TR4’s spread can be stopped or new resistant strains developed.
The Cavendish banana is not the first to fall prey to such a fungal epidemic. Prior to its cultivation, the Gros Michel banana had been wiped out by a similar strain of the Panama disease.
Current researchers are attempting to discover new banana varieties that are resistant to the fungus or develop disease-resistant GM strains. However, a concerted effort between the industry, research institutions, government and international organizations will be necessary to prevent the spread of the disease.
– Mollie O’Brien
Sources: Bloomberg, The Independent
Photo: Flickr
Curbing the Spread of Vector-Borne Disease
The theme of this year’s World Health Day, held annually on April 7th, was to promote the awareness of vector-borne diseases. Vector-borne diseases are transmitted through the bites of infected mosquitoes, flies, ticks and water snails, among other disease-carrying pests.
This year the World Health Organization (WHO) promoted the slogan “small bite, big threat,” in the hopes that they would be able to increase awareness on how people across the globe can protect themselves and their families from these pests and the viruses that they may transmit.
Vector-borne diseases have radically increased in the past few decades, aided by an increase in urbanization, international travel and environmental changes.
More than one billion people each year are affected by these diseases, which include malaria, dengue fever, Lyme disease, schistosomiasis and yellow fever.
Efforts to control the spread of these diseases have included the distribution of bed nets and insecticides, the use of body repellents and protective clothing, and the push for clean water and adequate sanitation.
WHO Director-General, Dr. Margaret Chan, noted, “A global health agenda that gives higher priority to vector control could save many lives and avert much suffering. No one in the 21st century should die from the bite of a mosquito, a sand fly, a blackfly or a tick.”
The focus this year is on dengue fever, which is currently the most rapidly spreading vector-borne disease in the world.
Dengue fever, also known as “breakbone fever” due to its symptoms, is a severe flu-like disease marked by vomiting, bleeding, body aches and difficult breathing. There is no known vaccine or cure available.
During the past 50 years, dengue fever has spread rapidly to more than 100 countries. Prior to 1960, dengue had seen some 15,000 cases, whereas now over 380 million cases of dengue fever persist.
The U.S. Centers for Disease Control and Prevention (CDC) is currently working on a vaccine for dengue fever in partnership with a company specializing in vaccine development, Inviragen. They have gone through clinical trials in a number of countries including Singapore, Colombia, Thailand and Puerto Rico, and analysis of those findings is still underway.
The International Federation of Red Cross and Red Crescent Societies is campaigning alongside the WHO to address this growing concern.
Previous programs to curb the spread of vector-borne diseases have proven successful, for example, the United States’ effort to combat malaria.
Malaria is the most deadly of vector-borne diseases, killing 1.2 million people every year. Multiple campaigns have been launched to prevent the spread of this disease, including the President’s Malaria Initiative (PMI) and the Global Fund to Fight HIV/AIDS, Tuberculosis and Malaria. PMI has distributed more than 120 million bed nets since 2006, as well as delivered more than 135 million doses of combination drug therapy.
These success stories provide hope for current efforts to control other vector-borne diseases such as dengue fever and schistosomiasis.
– Mollie O’Brien
Sources: Mission of the United States, Voice of America
What’s the Matter with Mexico’s Margaritas?
They are small, green and Mexico’s staple fruit, but they are also rising steadily in price.
Mexico’s lime prices are soaring upwards of 50% each month this year, and it is taking a devastating toll on the Mexican working class. The prices are currently at an all-time high.
What is the cause of the hyperinflation? Limes have always been the most dependable fruit to sell in Mexico, so what are the reasons behind this sudden disruption?
Tax reform has caused a spike in inflation this year, and products such as sodas, junk foods and now limes are all incredibly expensive.
Limes were added to the list of pricey groceries after a disease struck the citrus fruits in Colima, Mexico. The disease is called “huanglongbing” (or “citrus greening disease”) and it infects fruit by way of tiny insects that infect both the tree and the fruit. The trees are left producing bitter, hardened limes until it ultimately dies.
Climate change is also to blame. “With the arrival of winter there has been a cold snap in nearby states,” stated Juan Leana Malpica, a Morelos state lime grower. The fruit do not taste as fresh; the quality of the Mexican limes is suffering.
A bartender from Mexico City, Manuel Ambrosio, states that because of the lack of limes he is unable to give his customers the same sized portion margaritas as before. Customers are upset that the quality of the fruit has gotten worse and Ambrosio’s business is declining because of it.
Margarita sales are down 30% because of the poor lime conditions and Ambrosio stated that “this is the worst [he’s] seen prices in four years.”
A safe fix is hard to find though. The violent outbreaks in Michoacan make the importation of limes difficult for growers because they do not want to risk putting their products on the roads. Vigilante groups are destroying dangerous drug cartels, and the threat of having lime growers’ livelihood intercepted is too high and too much of a hazard.
The United States is concerned about the risk of imported limes bringing in disease. Some importation services have been limited, including airlines, and this is also bringing up costs in Mexico.
Mexico is attempting to squelch this problem by cutting off infected lime tree branches and using nitrogen in October 2014 to make the trees flower “in February, March and April” of 2015. Rafael Abriz Cervantes of the Agriculture Ministry also mentioned that technology is being tested in hopes that it will help remedy the situation and bring back their staple fruit.
– Becka Felcon
Sources: Bloomberg, CNN, LA Times
Photo: Westword
The Relentless President of Syria
Once an apolitical ophthalmologist in London, the president of Syria, Bashar al-Assad, has proven himself to be a more ruthless leader than the average Western-based eye doctor. The civil war, raging for over three years in Syria, has demolished entire cities, killed hundreds of thousands of innocent civilians and displaced even more. While most dictators would have stepped down by this point, Assad continues to exert a perverted power over the masses.
Hezbollah even claims he has won. The Shi’a Islamic militant group has notoriously supported and fought beside the Syrian government in efforts to defeat the rebels attempting to oust Assad from power. As such, Hezbollah Secretary General Hassan Nasrallah announced in a newspaper interview that any attempts at a military overthrow of the Syrian government have failed.
Nasrallah also expressed, in the same interview, his views on the origin of the war itself. Rather than a fight against corruption and for democracy, freedom and justice, Nasrallah believes the Syrian rebels mostly wanted to change the policies of the Syrian government in terms of Hezbollah and the Palestinian resistance movement. But whatever the primary goals of each individual rebel might be, Nasrallah does not think they stand a chance anymore. Incapable of waging a war large enough to take down Assad, the rebels may very well be weakening.
According to Lebanese sources, Assad is planning to run for reelection in July with a new campaign starting in May. The move, supported by Russia as a method of avoiding a power vacuum in the country, is rejected by the opposition. The extensive destruction caused by the civil war, in addition to the fact that many citizens are currently living in refugee camps in neighboring countries, makes it extraordinarily difficult for a reasonable number of people to freely and fairly exercise their right to vote.
It is not surprising, then, that the United States is taking extra measures to bring down Hezbollah. In an effort to undermine Hezbollah’s assistance of the Syrian regime, the U.S. House of Representatives introduced a bipartisan bill entitled the Hezbollah International Financing Prevention Act. The bill, if passed, will impose sanctions on any financial institutions found to be aiding Hezbollah in some effect. Hezbollah in recent times has wrought havoc on the region in ways the U.S. clearly does not appreciate, causing the Western nation to speak out against the terrorist organization that has had such a large affect on the civil war in Syria.
Hezbollah’s actions have not only resulted in a less than desirable outcome in Syria- they have also caused some lashing out in Lebanon. Many of Lebanon’s Sunni Muslims, who support the Syrian rebels, have reportedly attacked Hezbollah bases in acts of revenge fro the organization’s action in Syria. These attacks serve to augment a mounting fear that Syria’s civil war could spread, such that a civil war erupts in neighboring Lebanon as well. Assad’s power is clear. One can only hope that Syria’s destruction is not fatally contagious.
– Jaclyn Stutz
Sources: Al-Monitor, Al Arabiya, The Guardian, Haaretz
Photo: Accuracy In Media
USAID Official Questioned On Aid in Afghanistan
The US Agency for International Development (USAID) has spent approximately $17 billion in Afghanistan since 2001. In a recent letter from the Special Inspector General for Afghanistan Reconstruction (SIGAR), the general counsel claims that USAID has not been diligent in monitoring the use of money to prevent contract aid from being used by groups linked to terrorist organizations.
The letter declares that USAID has purposely withheld information regarding these funds and the fact that the Afghan government did not exercise oversight regarding the appropriation of those funds. John Sopko, the inspector general for SIGAR, stated “USAID kept this information from Congress and the American people.”
Yet a spokesperson for USAID, Matthew Herrick, has denied any wrongdoing on behalf of the agency. Herrick claimed that USAID complied with all requests from members of Congress and their staff to show documents relating to the matter.
In order to ensure the money was not spent in a fraudulent manner, the House Subcommittee on National Security questioned the USAID Assistant Director for Afghanistan and Pakistan Donald L. Samper. Members on the subcommittee called into question the ability of Afghan ministries to oversee the allocation of USAID funds.
In a country notorious for its corruption, USAID conducted internal risk reviews of its dealings in the country. But Rep. John Tierney of Massachusetts stated that although USAID conducted risk reviews of seven of the thirteen Afghan ministries and made 333 recommendations on how to lessen the risk to USAID funds, the agency provided direct assistance to the seven ministries and only required 24 of the 333 recommendations to be implemented.
Sopko called for the Afghan government to take more concrete steps to increase its oversight of USAID-funded projects and decrease corruption before USAID doles out any more funding for development assistance. Overseeing the proper delegation of funding to Afghanistan has been emphasized recently. In 2012 the US government concluded that a contractor working there had links to networks that provided parts of improvised explosive devices to be used against US troops.
This latest revelation comes amidst another scandal in which the USAID spearheaded a so-called covert “Cuban Twitter” project codenamed ZunZuneo. As a result, the federal agency has been under increasingly strict scrutiny from Congress.
– Jeff Meyer
Sources: UPI, USA Today
Photo: The Guardian
Women’s Education in Violence Prone Countries
In recent days, U.S. Senator Ed Royce (CA-R) announced that on April 3 the Foreign Affairs Committee will hold a hearing on Women’s education in violence prone countries and how it can promote the creation of economic opportunities and counter radicalism. The hearing will count with the presence of three experts on women’s education. In the words of Royce, the aim of the hearing is to assess “how a failure to appreciate its importance can result in missed opportunities for development and counter-radicalism.”
In the last three decades education opportunities have been greatly expanded, yet women are still at a disadvantage. The difference in countries like Pakistan can be as much as 30 points. While 70 percent of men over 15 years of age are considered literate, for women this only reaches 40 percent. In Afghanistan, this difference is even more astonishing where only 13 percent of women can read and write.
According to Royce, the hearing will reinforce the correlation between women and girl’s education and the promotion of economic growth, childhood development and an increase in life expectancy overall. There is strong evidence that connects women’s education and an increase in a country’s GDP. As women enter the labor force they increase the earning potential of their family. Moreover, as women tend to spend their income on children more than men, this helps increase a child’s survival more than twenty times than families supported only by men.
Pakistan is of special interest, which is why, after the hearing, the committee will move on to considering the Malala Yousafzai Scholarship Act (H.R. 3583). In honor of the 2014 Nobel Peace Prize nominee, Malala Yousafzai, this bill would require that 50 percent of the scholarships awarded under it be given to Pakistani women.
This comes at the same time when private donors have pledged to donate 1 billion to Pakistan for the support of educational programs over the next three years. According the former prime minister and now UN special envoy for education Gordon Brown, the goal is to provide education to 55 million Pakistanis over the age of ten who are considered illiterate. Pakistan’s government also wants to dedicate more resources to education in order to eventually achieve universal education. This is good news for women and girls in Pakistan, since one of the major goals of the pledge is to get a step closer to the eradication of child marriage, child labor, and gender discrimination.
– Sahar Abi Hassan
Sources: House Committee on Foreign Affairs, Brown, House Committee on Foreign Affairs
Photo: Glamour
The Social Entrepreneurship Movement Ireland
While Ireland has been in the headlines for its work towards financial recovery, it has also made a significant contribution to the growth of social entrepreneurship.
Ireland is currently home to 1,400 social enterprises, which employ about 25,000 people, with an expected increase of 65,000 jobs in the next few years. The number of social entrepreneurs in the country has continued to increase as well, with much of the rise attributed to Social Entrepreneurs Ireland (SEI).
The organization SEI was established in 2005 to support the growth of social enterprises. SEI believes that when a social entrepreneur is working on an innovative project, they should get the funding needed for the project to grow. By supporting these new solutions, SEI hopes that these entrepreneurs will be able to help as many people as possible.
Since 2005, it has invested a total of €5.4 million in the projects of 169 social entrepreneurs. SEI supports each project for up to 2 years. The projects SEI has supported have directly affected over 250,000 people across the country and have also created 850 jobs.
In regard to Ireland’s opportunity to become a leader in social entrepreneurship, SEI’s Head of Engagement Darren Ryan said, “There is so much potential and a conducive environment for social innovation; why couldn’t Ireland be the global leader in the development of social entrepreneurship?”
In order to support these social entrepreneurs, SEI has its annual Awards Programme, which awards funding to 9 social entrepreneurs out of about 200 applications. A number of the projects are centered on reducing unemployment and rural isolation and improving mental health.
In addition to its Awards Programme, SEI also has a Social Entrepreneurs Bootcamp and its Elevator Programme. The Social Entrepreneurs Bootcamp was created to help give support to rising social entrepreneurs.
The Elevator Programme entails 12 months of support and helps about 4 to 6 social entrepreneurs every year, in hopes of helping them to choose exactly what issue they want to focus on and figure out their solutions.
SEI expects that for any project it supports, the success rate will be between 50% and 75% or the failure rate will be between 25% and 50%, depending on when SEI chooses to invest.
In light of SEI’s predictions, Ryan said, “Anything higher than that and we will know we’re not taking enough risk. We want to ensure that we are always thinking big and looking for the ideas that have the potential to change Ireland.”
Along with the SEI, the global organization the School for Social Entrepreneurs (SSE) recently expanded to Ireland. The SSE offers courses to mentor and support social entrepreneurs.
The school holds study sessions that include witnesses, experts, and social enterprise visits. The school also offers Action Learning Sets, in which people have small-group discussions to talk about their ideas.
Another important feature of the SSE is its mentoring services, where the school chooses mentors for all of its social entrepreneurs. The mentors offer the budding entrepreneurs advice and guidance as well as additional information and support to help them in their projects.
With growing resources for social entrepreneurs, Ireland is likely to be a strong leader in helping solve some of the world’s biggest problems.
– Julie Guacci
Sources: Forbes, Social Entrepreneurs Ireland, School for Social Entrepreneurs
Photo: Meath Chronicle
20 Ways to Fight Human Trafficking
Human trafficking is not only a human security issue, but the fight against human trafficking is also one of the most important human rights causes of our generation. Global poverty is a direct link to the increase in human trafficking making the reduction of global poverty a goal in the near future to save the lives of thousands of young girls and boys within the next decade. Discussed below are the best practices that can be used to fight against human trafficking.
Solutions to Human Trafficking: 20 Ways to Fight
1. Look for red flags that may indicate human trafficking. For example, be aware of situations that can help identify potential trafficking victims. Also, check for human trafficking awareness groups around the community for more information.
2. For the United States, the National Human Trafficking Resource Center can be contacted at 1-888-373-7888 while on a global scale, Polaris can be reached at (888) 373-7888. Both are available twenty four hours a day and can provide a service officer which can provide and receive information regarding suspicious activity which may relate to human trafficking in the area.
3. Be aware of companies and products that may be involved with child labor. The department of labor provides a list of companies that do and do not utilize these practices.
4. Include human trafficking into the professional realm. Specifically, at conferences and within training manuals that relate to this discussion. Help people understand the severity of the issue.
5. Seek out anti-trafficking organizations or create a startup organization geared toward spreading awareness and ways to prevent these acts from occurring.
6. Find the local, state and federal government representatives and inform them about how to combat human trafficking in the community, and also ask what they are doing to address human trafficking in your area and at the global perspective.
7. Distribute public awareness materials available from the Department of Health and Human Services or the Department of Homeland Security around the community, local schools and universities.
8. Volunteer with local outreach or global outreach groups to help fight human trafficking.
9. Donate to an approved anti-trafficking group locally or globally.
10. Start a fundraiser to help provide assistance in the community as well as across the globe.
11. Host events to discuss, show films or do anything related to raising awareness of human trafficking. Promote this locally and collect donations to help fight for the cause.
12. Bring awareness to schools and universities. Encourage information to be provided in the curriculums and in the classrooms. Evoke emotion from students and share with them the steps to help fight for the end of human trafficking.
13. Utilize Google alerts to keep you up to date on current involvements with human trafficking.
14. Write letters to magazines, newspapers and even blogs to bring awareness to these issues.
15. Start a petition against human trafficking or sign a petition to support anti-human trafficking.
16. If you own a business, provide internships for students relating to these efforts or provide job skills to traffic survivors.
17. University students and high school students can take action at their school or on their campus. Students can raise awareness about these issues and create clubs and organizations to gain momentum to fight human trafficking.
18. Join a task force initiative for law enforcement officials.
19. Provide medical assistance at low cost to those who have survived human trafficking.
20. Help survivors gain access to legal assistance, so survivors can fight back as well.
– Rachel Cannon
Sources: U.S. State Department, Polaris Project
Photo: List DOSE
Pragati Palms: Progress for Rural Artisans
“Pragathi” is a Hindi word translated as “progress.” For the conscious western consumer as well as rural Indian villagers and artisans, progress is exactly what co-founders Adam Iversen and Pradeep Sharma are looking to create through their recently launched NGO, Pragati Palms.
After participating in an Acara course at the University of Minnesota, which challenges students to develop a socially and environmentally sustainable entrepreneur plan, Iversen received a grant from the university to travel to India and explore possible business partnerships.
Initially, Iversen and native-Indian Sharma planned to create a business focusing on Indian handicrafts. While visiting a rural Indian village, however, they stumbled upon a man handing out business cards made from palms. Iversen and Sharma were so impressed with the cards they thought they would order some for themselves as a way of representing Indian artisans. According to Iversen, “The reaction to our business cards was so positive, though, that we said ‘hey this could be a business in itself’ “ and thus the focused business of Pragati Palms business cards was born.
Pragati Palms is based out of Orissa, India, a rural state known for its elaborate palm leaf etchings. The business, therefore, offers villagers work relatively similar to art forms in which they participate. Pragati Palms honors Orissa’s culture and skill set while providing an alternative to the western print industry for environmentally and socially conscious western consumers. “When one ton of palm leaf waste is burnt, it produces 1.8 tons of carbon dioxide, contributing to global warming,” according to Tafline Laylin of GreenProfit.com. Pragati Palms recycles these palms into a new product avoiding environmental damage and producing jobs.
Dead palm fronds are collected by villagers and sent to a local workshop where women employed by Pragati Palms’ NGO partner, Dedicated to People, are cut into 1.5” by 3.5” business cards. Consumers can upload their own design or chose from one of several templates on the Pragati Palms’ website. Once ordered, palm fronds are manually screen-printed one color at a time, resulting in unique business cards. The palms are waterproof and highly flexible. Consumers can purchase a set of 100 cards on the Pragati Palms website for $35.
In describing the rewarding nature of his new business, Iversen expressed his commitment to providing consumers with alternatives to products within industries like print that are not normally environmentally and socially concerned.
– Heather Klosterman
Sources: Pragati Palms, Facebook, Twitter