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Despite the difficulties of the past, including the tragedy of the 1994 Rwandan genocide, human rights in Rwanda have gained major positive momentum, with improvements in education, public health, and the economy.

Regarded as the “ultimate turnaround” country by corporate consultants and authors of “Rwanda Inc”, Andrea Redmond and Patricia Crisafulli, the recent successes of the nation have also been praised by Bill Clinton and the World Bank.

Former president of the World Bank Robert Zoellick deemed Rwanda one of the most promising countries in Africa, The World Bank website states, “Rwanda has achieved impressive development progress since the 1994 genocide and civil war. It is now consolidating gains in social development and accelerating growth while ensuring that they are broadly shared to mitigate risks to eroding the country’s hard-won political and social stability.”

Rwanda’s progress serves as an example of the benefits of investing in foreign aid, as the major improvements within the country have been made possible through aid which accounted for 20% of the country’s gross national income in 2011.

In terms of human rights in Rwanda, poverty rates within the country have dropped from 56.7% in 2005 to 39% in 2014. There has also been a significant increase in public health, as infant mortality has plummeted from 120 deaths per 1,000 live births to fewer than 40 currently. In 2012, deaths of under-fives had also fallen to 55 from the 230 per 1,000 live births in 1998.

The major successes in public health are due to the fact that, according to the World Bank, Rwanda has spent 24% of total government expenditure on health and, starting this year, 22% on education.

With a larger percentage of the total national budget focusing on increasing human rights in Rwanda through education, the country now holds the highest elementary school rate within Africa. The female enrollment rate stands at an empowering 98%, with their male counterparts standing close behind at 95%.

Human rights in Rwanda have also continued to develop for the women of the country. Post-genocide, the Rwandan government has placed a focus on prohibiting discrimination of any kind, banning ethnically-based political parties and prioritizing gender equality. While only 22% of parliamentarians worldwide are women, an astonishing 64% in Rwanda are parliamentarians. Women also make up more than 50% of the primary school teachers within the country.

Although Rwanda has seen major loss and civil unrest in the past, the country is moving forward in a dedication towards improving human rights, and, so far, has made tremendous strides.

Kendra Richardson

Photo: Flickr

Job-Training Programs in RwandaNew job-training programs in Rwanda are helping unemployed youth gain practical skills that allow them to find meaningful work. The Educational Development Center (EDC), a nonprofit founded by MIT researchers, recently announced its newest project, called “Huguka Dukore.” The five-year program offers job-skills training, provides internship opportunities and helps with job placement to 40,000 Rwandan youth.

For these young men and women, having skills that give them access to the job market is essential. In Rwanda, men and women under the age of 30 make up 60 percent of the country’s population. Many of them live on less than $1.75 a day, and the vast majority of them will never attend college. Additionally, those who go to work right out of high school find the job search extremely difficult.

USAID gave $20.5 million in funding for Huguka Dukore, which means “Get trained, let’s work” in Rwanda’s most widely-spoken language, Kinyarwanda. More than 200 government and business leaders support the initiative, hoping these new jobs will contribute to Rwanda’s growing economy.

Huguka Dukore follows on the heels of another EDC project in Rwanda, the Akazi Kanoze Youth Livelihoods Project, which has trained 21,000 Rwandan youth since its launch in 2009. Graduates became entrepreneurs, worked as certified caregivers for children or worked for a Rwandan company. Consequently, over half found employment within six months of completing their training.

Not all job-training programs in Rwanda are strictly technical; some have a creative side. For example, the nonprofit Indego Africa runs a vocational training program that teaches Rwandan women artisanal work. Started in February of 2016, the program is split into two main focuses: artisanal training and business instruction.

For three days a week over the course of six months, the class of 45 women learns sweetgrass basket weaving, banana-leaf weaving, beading and sewing. They craft hats, bags, baskets and stuffed animals designed by a team in New York City and sell them online. On the other two days, the women go to Kigali, the capital, to learn computer skills, bookkeeping and budgeting. Consequently, taining young women allows the artisan collectives to continue to grow, even as the founding members age.

This new focus on job-training programs in Rwanda is part of Rwanda’s Vision 2020, as outlined by the UNDP. The country aims to shift dependence away from farming, a traditionally low-income lifestyle. They plan on creating 2.2 million jobs in industry and services. Consequently, Rwanda is making sure that its youngest population of adults receives preparation to work in the business sector.

Emilia Otte

Photo: Flickr


After the 1994 Rwandan genocide against the Tutsi that killed 800,000 people, Rwanda has developed as a nation, improving its economy and decreasing its poverty rates. Rwanda Vision 2020 seeks to bolster Rwanda’s economic success by investing in a knowledge-based society.

World Economic Forum calls Rwanda “one of the fastest growing economies in Central Africa.” The country increased its GDP growth to eight percent per year between 2001 and 2014. However, more than 60 percent of the population still lives on less than $1.25 a day.

Foreign assistance continues to expand Rwanda’s economy by investing in programs such as education, youth workforce development and the coffee sector. Rwanda benefited from foreign assistance since the genocide, with 30 to 40 percent of the nation’s budget coming from aid. The Rwandan government’s initiative, Rwanda Vision 2020, focuses on long-term goals to grow from an agricultural and subsistence economy to a diversified economy less dependent on foreign aid.

Struck by economic disadvantages, including high unemployment and fluctuating prices in coffee and tea exports, Rwanda hopes to transform into a middle-income country and knowledge-based society.

Rwanda Vision 2020 promotes macroeconomic stability and wealth creation to reduce dependency on aid and develop the private sector. The initiative will expand Rwanda’s domestic resource base and increase its exports and promote diversification in non-traditional exports.

Rwanda recognizes that it must improve education and health standards to provide an efficient and productive workforce. Entrepreneurship is crucial to Rwanda’s economic success. Instigating wealth, employment and educational services in sciences and technology will create a new class of entrepreneurs.

USAID partners with the Rwanda Education Board to enhance investments in training, teaching and materials to ensure that all children learn to read within their first years of schooling.

While Rwandan youth are challenged by poverty and social instability, they increase their chances for success through USAID’s programs for basic life skills and work training, which promote education and employment. As a result, over 20,000 youth are equipped with workforce skills, and over 60 percent of these youth gained new or better employment, including self-employment. More than 40 percent of the youth choose to pursue further schooling.

With a history of poverty, Rwanda’s economic success comes from embracing present challenges and adjusting its approach. Rwanda’s changing landscape promotes socio-economic stability and harnesses a new identity as it becomes a middle-income nation and knowledge-based society.

Sarah Dunlap

Photo: Flickr


In one of the smallest African countries, Rwanda, the population growth is recovering from the Rwandan genocide. Rwandans who are below the age of 25 represent 67 percent of the population. As the population grows, new support is needed to educate youth in Rwanda.

“This population represents a youth bulge that is hungry for knowledge and success but is being starved of the access and opportunities,” reads the description of the Basketball Health Corps, just one of the programs provided by the nonprofit Shooting Touch.

Shooting Touch is an international development organization that uses the sport of basketball to educate and provides health care to youth in underdeveloped communities. The organization travels all over the world to spread the sport and their message along with it. Basketball can help kids learn about teamwork, sportsmanship and the importance of staying active together. More importantly, Shooting Touch uses basketball as a platform to educate youth in Rwanda on health and happiness.

Erick Niyitanga, a teenage Rwandan coach who has been playing basketball for years with the Basketball Health Corps, says that the sport has taught him how to carry himself “on the court and in real life.”

Board member of the organization and ESPN senior writer Jackie MacMullan took a trip to Rwanda to report on the outcomes that their nonprofit produces.

The 25 local full-time and volunteer coaches organize the children into teams, where the children get to pick their own teammates and are educated on consent. Health screening is provided in conjunction with the Boston-based nonprofit Partners In Health.

In the country of Rwanda, many of the communities are economically undernourished — the average monthly salary of citizens living in the impoverished city of Rwinkwavu is just $20 a month. Since Rwandans have little to spend on healthcare, Shooting Touch offers free healthcare to anyone who joins their program. In this way, the organization is not only advocating for healthcare; they are sponsoring it as well. The program also educates youth in Rwanda, with hands-on education.

“When we are on the court together, we are free,” says the mother of one of the players during a basketball tournament sponsored by Shooting Touch. Each player is provided a hot meal, and celebration ensues as the tournament ends. There is not a loss for one team, but rather a huge win for both sides, as all of the players walk away with free food and healthcare.

To educate youth in Rwanda and all over the world is essential to aid the growth of countries and is the first step to bringing families out of poverty. All of this is courtesy of one organization’s passion for lifting the spirits of struggling youth with the universal language of sports.

Vicente Vera

Photo: Flickr


Rwanda is one of the smallest countries on the African continent. The country is known for many achievements such as being one of the only nations to have a majority of females in the national parliament and making solid progress in reducing political corruption. Despite these milestones, the country also faces rampant hunger. Most of the population of Rwanda lives in rural areas and depends on agriculture for food. Here are five facts about hunger in Rwanda:

Top Facts about Poverty in Rwanda

  1. Low crop yield is not the only factor contributing to hunger in Rwanda. Lack of access to safe drinking water also leads to malnutrition. To help remedy this problem, the Japanese government donated more than $147,000 to two Rwandan anti-hunger organizations to be used to improve water sources.
  2. Rwanda, along with countries such as Cambodia and Myanmar, has made the most progress in alleviating hunger between the years 2000 and 2016. The Global Hunger Index estimates that hunger in Rwanda dropped from 58% to 27% during those years.
  3. Although hunger in Rwanda has been steadily decreasing, there is still plenty of work to be done. In 2015, the World Food Programme estimated that up to 40% of Rwandan children still do not receive the proper nutritional care they need to become successful later in life.
  4. Violent political conflicts in eastern Congo drive many Congolese people to take refuge within the borders of Rwanda, but often these refugees also face hunger in their new homes. In 2016, Congolese refugees in Rwanda complained that U.N. rations made them sick and many starved with few other choices in terms of food.
  5. Another factor that contributed to the presence of hunger in Rwanda was the 1994 Rwandan genocide. The violent conflict between the Hutu and Tutsi people of Rwanda interrupted many farmers’ planting and harvesting routines, causing thousands of people to go hungry.

Mary Grace Costa

Photo: Flickr


On October 14, 2016, an 18-second video of what looks to be a model airplane buzzes overhead against a sky slowly turning to dusk. A small red box ejects out of the back and begins a descent by paper parachute before landing at the front steps of a building in Rwanda’s Muhanga District. California-based company Zipline had just made its first delivery of blood by drone to improve health in Rwanda.

That day marked the beginning of Rwanda’s national drone delivery program which, over the next three years, is anticipated to save thousands of lives and drastically improve health in Rwanda.

The endeavor is a partnership between Zipline, the Rwandan government, the United Parcel Service (UPS) and Gavi, The Vaccine Alliance. The ultimate goal is to improve the quality of health in Rwanda by delivering important medical supplies to remote locations quickly. This partnership currently maintains a fleet of 15 drones, referred to as “Zips,” that are all designed, manufactured, operated and launched by the company itself. Zips have the capability to fly round trips of up to 150 km while carrying 1.5 kg of blood — despite windy and rainy weather conditions. Orders are placed by text messages. They are then received by the distribution center and sent out to be delivered via Zips launched from slingshot-style catapults. When the delivery is complete, the Zips simply return to their original locations without having to land at the drop site.

Chief Executive Officer Keller Rinaudo touts the company as a solution to the last-mile problem, which is when supplies are unable to be delivered from the city to more remote and rural locations. The reasons for the last-mile problem vary, but they usually involve a lack of adequate transportation for the rural poor. In addition, washed-out roads or difficult terrain like hills and valleys make it difficult to construct reliable roadways. Improving health in Rwanda has been slow due to these factors. In the medical field, the failure to connect a supplier to the end-users can be fatal.

In a November 2016 interview with Code Mobile, Rinaudo said, “When you need blood, you really need it. Your life is on the line and minutes are the difference between life and death. The challenge with blood is that it expires quickly. You have all different types, you don’t know what you’re going to need before you actually have a patient dying. What was happening was that…they have a patient that is dying, the doctor gets into a car, drives to a blood bank and drives four hours back. Obviously at that point usually the patient is either stable or dead.”

Approximately half of the blood that is currently delivered by road ends up being used for transfusions to women giving birth. When blood can be delivered quickly, doctors have access to more life-saving options for their emergency patients. In one case, a Zip only took five minutes to deliver a package of blood over a span of 33 miles.

For the beginning of the 2017 year, the plan is to expand Zipline into the Eastern half of Rwanda. This will keep their staff of skilled engineers, who have previously worked at organizations like Space X, NASA, Lockheed Martin and Google, incredibly busy. Justin Hamilton, the official spokesman for the company, described the future ambitions of the company: “There is a palpable sense of the promise this technology holds to save lives in the communities we serve. We look forward to expanding our efforts to serve the eastern half of Rwanda this year before expanding across Africa and the world.”

For Zipline, health in Rwanda is something that can be addressed with a talented staff and just a few catapults.

Tammy Hineline

Photo: Flickr

Life After Genocide In Rwanda
In spite of the 1994 genocide in Rwanda in which one million people were executed, the Rwandan community rallied to form an inclusive government, promote cultural acceptance and achieve economic prosperity.

As a product of colonial policy, the Rwandan government was constructed to advantage the minority (Tutsi) over the majority (Hutu) population. Disparities among the Rwandan population gave rise to the Rwandan Patriotic Front (RPF) that was a catalyst for the Rwandan Civil War in the early 1990s.

On April 6, 1994, the Rwandan civil war escalated when the Presidents of Rwanda and Burundi died in a plane crash that the Radio Television Livres Des Mille Collines (RTLM) attributed to the RPF. Following the crash, several weeks of incommensurate fighting ensued between the Hutu lead Gendarmerie (paramilitary) and military forces against the RPF and Tutsi citizens. Meanwhile, the international community withdrew and was absent during the peak of the genocide in Rwanda.

During the final weeks of summer, the RPF gained territory and Hutu soldiers fled to the DRC, bringing with it the fragile process of recovery.

Fortunately, the Rwandan people were exceptionally apt at a post-conflict building. The first step after the genocide in Rwanda, for the Rwandan people, was to ensure internal security, primarily executed through the criminal justice system, which was filled with nearly two million people.

The Rwandan national government, led by Paul Kugame, dealt with the prosecution of those who were alleged contributors to the genocide in Rwanda or perpetrators of rape. The remainder of suspects were subject to the newly created justice system, the Gacaca. The participatory system, run by citizens, was the crux of building a long-lasting trust among all segments of society.

Once internal security was reached, the Rwandan government focused on humanitarian relief. Five years afterward, Rwanda transformed its society into a beacon of hope and prosperity. Eliminating child mortality by 50 percent, near universal health care, increased freedom of expression and economic expansion of eight percent without the revenue from natural resources was primarily completed because of the direction of the Government and collect efforts of a Rwandan identity, rather than Hutu or Tutsi.

Although the rapid transformation was the product of national efforts, the role of international aid cannot be overstated. The United Kingdom’s Department for International Development (DFID), along with World Bank, and International Monetary Fund account for the bulk of international donations.

The international community has demonstrated it is observant and eager to grow as it has made earnest efforts to increase foreign aid to developing countries. Post-genocide in Rwanda is evidence of how international aid can be the missing component to eradicating barriers to development. In the words of former British Prime Minister Tony Blair “and at a time when many in western nations are questioning the use of aid budgets, we should look at Rwanda as an example of how to use aid well”.

Adam George

Photo: Flickr

Comparing Gender Inequality Examples and Progress Across the GlobeIt is the time of year to reflect on achievements and the need for change. The World Economic Forum 2016 Report on the Global Gender Gap points to both.

Countries are measured on the following metrics regarding women and gender inequality: economic participation and opportunity, political empowerment, educational attainment, health, and survival.

The highest possible score is one for gender equality. The lowest possible score is zero for gender inequality. Rwanda has achieved a ranking of five. Pakistan and Yemen are 143 and 144 respectively out of a total 144 countries. Gender inequality examples are numerous in both Yemen and Pakistan.

Gender inequality leads to gender-based violence against both women and young girls affecting one in three females around the world, in the name of “honor killings”, public stoning’s, wartime rape, domestic violence and abuse. Increased conflict in Yemen highlights a correlation with marrying off child bride’s sooner. This is a longstanding human rights violation in Yemen.

Numbers from a survey of 250 community members conducted by UNFPA indicated 72 percent of child marriage survivors in North Yemen were married between the ages of 13 and 15. In the South, 62 percent were married before the age of 16. Child brides experience pregnancy complications and are more vulnerable to violence. They are expected to conceive within their first month after marriage.

Pakistan also experienced severe spikes in violence against women this past summer. Women died by burning, strangling, and poison. Women are vulnerable to early marriage, domestic violence and death by male family members who may be suspicious that they are unfaithful.

New legislation passed in October called the “anti-honor crime bill”. This marks progress; there will, however, remain obstacles between parliament and religious groups. For real change, all murders will need to be treated the same as a crime against the state.

True change for women living in vulnerable settings is possible. Protecting Girls Access to Education in Vulnerable Settings Act is a bill that was introduced in July 2016 that “… is critical to ensure that children, particularly girls, displaced by conflicts overseas are able to receive a quality education and that the educational needs of women and girls are considered in implementing U.S. foreign assistance policies and programs.”

Pakistan activists are taking action for change with a play on words to end violence against all women. The U.N. Women Pakistan’s new #BeatMe campaign challenges men to beat well-known women from Pakistan at things in which they excel. The campaign confronts physical abuse with female mountain climber Samina Baig. She is the only Pakistani woman to climb Mount Everest.

The campaign will focus on success stories of women from all walks of life. Pakistan’s #BeatMe campaign has advocacy components, legal services for survivors and intends to address a shift in social attitudes particularly among men and boys. The campaign’s long-term goals focus on opening a global dialogue about women’s rights and gender equality.

It has been twenty years since the Rwandan genocide where 100 million men, women and children died. Women extended their strength as mothers into the fields of construction and mobilization to rebuild their nation. Today women have a seat at the economic and political tables of power. This is why Rwanda ranks 5th this year for improving the status of women.

  • Fifty percent of Rwanda’s Supreme Court Justice’s are women
  • Girls attend public school in equal numbers to boys
  • Women can legally own property and pass citizenship to their offspring
  • Established businesswomen are leaders in the private sector
  • Rwanda ranks first in the world for women’s representation in elected lower house of parliament.

New laws are one factor in the Rwanda’s shift to a country where women hold a new place in society. These laws are strengthened by a paradigm shift in the collective thinking of the entire country.

Rwanda did not rebuild overnight. The strength of Rwandan women is a model for countries at war, where women are struggling to stay alive, and seek freedom from violence, a large stepping stone to education, political power and equal pay.

Addison Evans

Photo: Flickr

Rwandan Genocide

The Borgen Project sat down with Brian Endless, a political science professor at Loyola University Chicago and an academic expert on the Rwandan genocide. Since 2007, Endless worked closely with Paul Rusesabagina, the inspiration for the film “Hotel Rwanda,” to raise awareness about misconceptions surrounding the 1994 Rwandan genocide.

How and why did you initially become interested in the Rwandan genocide?

“[My interest] started around the time I started grad school. I had always focused on the Security Council, and I had a lot of experience with it. I was immersed in the genocide from the beginning from an international perspective. I knew what was happening and saw it as a huge failure of the U.N. I saw everything from the perspective of the outside world.

I didn’t really know how little I knew about Rwanda until 2007 when I met Paul Rusesabagina, who had become an international spokesperson for Rwanda. I had no idea about the history of the civil war and internal conflicts that led up to the genocide. From 2007 on, I went on a pretty steep learning curve, picking up everything that I could about what was happening inside of Rwanda.”

Can you summarize your experience learning about and advocating for awareness of the genocide after 2007?

“From extensive talks with Paul and members of the Rwandan expatriate community, I learned that while the international public saw the situation as Hutus killing Tutsis, what was actually happening was the latest in a series of civil wars. I was surprised by the fact that an enormous number of Hutus died during the genocide, and that a Tutsi dictatorship had replaced a Hutu dictatorship, and that a small percentage of Tutsis was ruling and committing substantial human rights violations.

I did an enormous amount of academic reading and I followed a lot of court cases as things came into the public press. I started actively working with Paul and writing speeches for him and things to be published and publicly disseminated. The Hotel Rwanda Paul Rusesabagina Foundation was first campaigning to inform the public that there were still problems. The situation was really just, ‘meet the new boss, same as the old boss’ with a population that was being discriminated against. Rwanda was also a very friendly government to the United States, so it was difficult getting information out and advocating for truth and reconciliation in Rwanda.”

What were the biggest driving factors behind the genocide?

“It’s a story that dates back to pre-colonial times. By 1990, a Hutu government was in charge but didn’t have enormous control over the country. Tutsi groups in Uganda started a civil war to take back the country. Tutsis were largely winning the war in 1993, and there was a peace plan. By early 1994, the peace plan was breaking down. Hutu extremists started to bring out negative views against the Tutsis. In part, it was a plan to try to stop the Tutsi invasion by encouraging Hutus to demonize Tutsis. They focused especially on internally-displaced youth who were pushed out of their homes as the Tutsis invaded.

That’s effectively where the genocide started. The genocide officially started when the plane carrying the president of Rwanda and the president of Burundi was shot down in early April 1994. That triggered the genocide, and Hutu Power radio began to say, ‘It’s time to chop down the tall weeds,’ which was code to kill the Tutsis.”

How did the international community fail to become involved in the Rwandan genocide?

“We had just come out of Somalia, where 18 U.S. army rangers had been killed. The Clinton Administration used this as an excuse to pull us out. What happened was the U.S. public became more against using forces in places they didn’t understand or that weren’t strategic. Rwanda was a place where nobody had close ties. There were really no great natural resources, thus we let it happen and let it go on. People in the U.S. and in Europe didn’t realize it until we saw it on CNN, and our politicians had no interest in getting us involved in another war that could end up like Somalia.”

What do you think should have been done?

“Really the question is: If we’re going to say ‘never again’ after a genocide, we have to decide if we mean it or not. So far, we haven’t meant it. We’re not willing to put resources on the ground even when we know what’s happening, and in the case of Rwanda, we absolutely knew that genocide was happening.”

What do you think can be done to prevent future genocides around the globe?

“I think in the future, a piece of it is: how can we make the American people more interested and more knowledgeable about what happens in other parts of the world? If the press chose to highlight these things, they would become more important. Advocacy groups need to convince both press and politicians that these are issues of interest to Americans. People need to understand that we have some culpability because we have our fingers pretty much every place in the world. People too often think, ‘Oh, that’s not our problem,’ or, ‘Oh, they should solve their own problems.’ A big piece of our own problem is that we don’t look at things from a humanitarian perspective.”

Endless continues to advocate for the elimination of genocide by working with Paul Rusesabagina’s foundation and teaching classes at Loyola University Chicago. Endless’ insights into the Rwandan genocide offer a path to an international community that can genuinely say “never again” to genocide.

Peyton Jacobsen

Photo: Flickr

Low-Income Communities Deserve Sanitary Menstrual Products
In 2015, 18 percent of Rwandan females didn’t go to school or work because they couldn’t purchase sanity menstrual products.

Sustainable Health Enterprises (SHE) recycles trunk fiber from banana farmers to be cut, carded, washed, fluffed and solar dried for menstrual pads. The company supplies farmers with the necessary equipment and training services for production. They offer health and hygiene education to the community through schools.

SHE believes it’s a personal injustice that menstrual hygiene is seen as a luxury item. In Rwanda each year, the country has roughly a gross domestic product (GDP) loss of $115 million for women needing to take sick leave due to their periods. The company is fighting for the removal of value-added taxes on menstrual pads.

“We’re creating a blueprint to franchise globally. It’s a sustainable system that can be rolled out anywhere. We think it’s straight up common sense,” SHE outlined on the company’s website.

Most U.S. food stamp programs do not define sanitary menstrual products as an essential item. In India, people believe menstruation makes women impure. Most of the time females who are on their period are banished from completing their household obligations such as cooking, or even from inhabiting their homes at all.

In the largest slum, Mukuru, in Nairobi, Kenya, a study found that girls 10 to 19 years old were having sex with older men to gain access to sanitary menstrual products, according to Dignity Period.

In Burkina Faso, 83 percent of girls don’t have a sanitary menstrual changing area, and more than half of schools in the poorest countries lack private toilets, according to UNICEF.

Diana Sierra, a founder of Be Girl Inc., created a pair of underwear with a menstrual, mesh pocket that females can fill with any type of recyclable materials, such as cotton, grass or fabric, depending on the materials readily available in their geographic location.

After Sierra finished a master’s program in sustainability management at Columbia University, she traveled to Uganda for her internship. While conducting research on a coffee farm and cultural arts, she was working on the side to create a prototype for the most effective sanitary pad.

“So I said okay I’m going to hack this material with what I have handy. I took an umbrella for the layer on the bottom, I took like a mosquito net and cut it in pieces and stick it all together and created a kind of a universal pocket, a mix-proof pocket for a certain material,” said Sierra.

Sierra took her product to a school and the children found it successful, but they didn’t like the color black because they found it boring. In Tanzania and Malawi, the stigma associated with menstruation is more than a negative connotation. It is considered a curse.

“When we were asking them, they were talking about how they can’t touch an animal because the animal would just drop dead, and they cannot touch a baby because the baby can die. They cannot go through the crops because the crops will die,” said Sierra.

Sierra realized that she spent years working for global companies, designing for about 10 percent of the population with their extra TVs and face steamers, but she wondered about the other 90 percent of the world who feel that they aren’t deserving of a sanitary product.

Be Girl was launched in the U.S. to fiercely distinguish between and within genders. Sierra is mining a conversation of equality worldwide. It’s a product not exclusive to any socioeconomic status. She wants women to educate themselves about their options and teach others in every country so that generations that follow will spread the knowledge.

“They have the same value as a human being, but they’re completely overlooked. So that was the very first thing that I said I have to go and see this for myself and experience firsthand what it is that a designer can do for this type of scenarios,” said Sierra.

Rachel Williams

Photo: Flickr