Sustainable Tourism is Combatting Poverty in Sardinia

Poverty in Sardinia
Sardinia, Italian Sardegna, is an Italian island in the mediterranean sea that is no stranger to poverty. The economic hardship increased after the 2008 recession. Beginning in 2010, a variety of workers and artisans found themselves at risk of losing their jobs. For example, shepherds and independent farmers were losing business to larger farming companies and small entrepreneurs and independent contractors had to compete with privatization. So, they took to the streets of the regional capital city in Cagliari in protest. Now, Italy is looking to sustainable development and ecotourism to alleviate poverty in Sardinia.

Poverty Overall

Italy really began showing signs of economic recovery in 2017. In the first quarter of 2017, its GDP went up 0.5 percent, business morale was at its highest in a decade and export volumes had risen 2.8 percent over the first eight months of the year. The economic recovery, however, has not played out evenly. Life is getting worse for many Italians. The number of Italians living in extreme poverty had increased from 4.7 million in 2016 to 5 million by the end of 2017 despite that fact that the economic recovery has slowly been gaining traction on a macro level.

Poverty in Sardinia did not skip a beat. The percent of poor individuals living in Sardinia increased from 16 percent in 2016 to 21.4 percent in 2017, according to ISTAT. To compound the issue, the unemployment rate in Sardinia was 17 percent in 2017, which was considerably higher than Italy’s overall 11 percent rate in 2017. The island suffers from high emigration, a negative rate of population growth and a low population density of 40 inhabitants per square mile, which is almost one-third of the average in Italy.

Despite the issue of poverty in Sardinia, the inhabitants of the island live a very long time, especially in the village of Tiana where the proportion of centenarians is found to be 3 times higher than in other parts of Italy. Researchers believe this is true because of the social fabric of the region. The elderly in Tiana tend to lead longer and happier lives because of the degree of social interaction they enjoy. Italy is working to improve condition on the island by capitalizing on the history and culture of the region.

Efforts to Combat Poverty in Sardinia

To combat poverty in Sardinia and promote economic development, the country has embraced a model of sustainable development. In 2013, the island became the first sustainable destination in the Mediterranean. Part of Sardinia’s commitment to sustainability comes from the fact that the island is a huge promoter of green energy, hosting more than 2000 companies in the green supply chain and using renewable energies through its numerous wind and solar farms.

Ecotourism is gaining momentum on the island. Almost 200,000 more tourists visited the Sardinia in April and May 2017 than in the previous year during the same time. Sardinia’s beautiful coasts boast nearly unspoiled beaches and reefs. Tourists can go diving to see the protected marine life or one of the many underwater archeological sites in the region. There are a variety of things to do and see on the different islands in Sardinia depending on the interests of the tourists.

Tourism in the summer months is very popular and helps to combat low employment rates. The ecotourists and elites that visit the island during the summer months bring employment and capital to the coastal regions of the island, but the interior does not benefit from summer tourism. Sardinians living in the interior have recently taken strides to develop a cultural tourism industry. Sardinians who live in the interior believe there is an opportunity for increased tourism since the heritage of the island–cultural, linguistic, artistic and musical–has been fiercely preserved. They have begun attracting tourists to the interior by hosting successful festivals that draw out the unique characteristics of each region.

Although there is still a significant number of people living in poverty in Sardinia, efforts are underway to greatly alleviate the situation by capitalizing on the island’s beauty and rich cultural history. Ecotourism and sustainable energy are going a long way to improve the living conditions in Sardinia and bring in new business opportunities to continue building a prosperous economy.

Photo: Flickr