It all began with a friend and a teammate. In 2008, while running for the University of West Florida, Chris Hough noticed one of his teammates wore a small beaded bracelet customized with the Kenyan national flag. The bracelet sparked Hough’s interest, and that teammate promised to bring Hough a bracelet when he next returned to Kenya. Unfortunately, that never happened.
Flash forward to 2015. Hough, who worked at Nike, was out on a run when he crossed paths with Paul Chelimo and Shadrack Kipchirchir, two notable faces among Nike runners. Both are members of the military’s World Class Athlete Program and went on to compete in the 2016 Olympics, where Chelimo earned a silver medal in the 5,000 and Kipchirchir finished 19th in the 10,000. On that day, both men were wearing beaded bracelets with the Kenyan flag, the same one that Hough’s teammate wore eight years prior. Hough stopped them, inquiring about the bracelets and eventually striking up a valuable friendship. From that friendship, ArtiKen was born. Now, ArtiKen connects passion with passion, tieing the running community with philanthropic change.
ArtiKen’s Impact on the Ground
Thanks to the notoriety of Chelimo and Kipchirchir, ArtiKen bracelets quickly became popular amongst runners of all ages and skill sets. Olympians, elite athletes and high schoolers alike wear ArtiKen bracelets. However, ArtiKen is more than just a popular brand in the world of running. It is also a company driving positive change by bringing clean water to Kenya.
Currently, 41 percent of Kenyans still rely on unimproved water sources, which are ponds, shallow wells or rivers. Accordingly, 19 million people lack access to clean water, and 27 million people lack access to improved sanitation. Only 9 of the 55 water suppliers in Kenya have the ability to supply clean water on a regular basis. In short, many Kenyans still struggle to find clean water on a regular basis, especially those in rural areas or urban slums.
ArtiKen is striving to help solve the water crisis by bringing clean water to Kenya. The company donates 10 percent of every purchase to clean water initiatives throughout Kenya. The idea was to give back to those who in Kenyan communities because, without them, the company would have never existed. ArtiKen also employs members of the Massai tribe, helping these artists earn a steady income and provide for their families.
ArtiKen Connects Multiple Passions for One Cause
On Medium, Hough writes, “…giving those athletes the opportunity to show support and love through our jewelry is exciting, but more importantly, the ability to provide clean water to those in need is the foundation to our company’s mission— to help eradicate poverty and provide clean water in Kenya one day at a time.”
ArtiKen allows for runners to change the world through a single purchase. The company strives to create a positive impact on both local Kenyan and running communities. Through their simple, yet elegant bracelets, ArtiKen connects passion with passion, by bringing distant communities closer to one another to celebrate both art and athletics and by bringing clean water to Kenya.
– Andrew Edwards
Photo: Google Images