The Soma water filter, a new technological advancement with a clean design is now the motive of a clean water project. The hourglass-shaped filter also uses a sustainable filtration method and biodegradable filters, adding to the environmentally-friendly vibe. According to the Soma website, the product is “a dishwasher safe hourglass-shaped carafe with a revolutionary filter made from stuff like Malaysian coconut shell carbon and layers of fine silk, it’s got a two-month shelf-life before it needs to be replaced. And when it does, Soma’s subscription service will ship them to your door. This holiday season, they are a popular product.” It’s sleek design, and environmentally friendly aspect has ranked them as one of the most demanded products of the market.

That’s not all! Now, Soma executives have revealed that they are teaming up with charity  to “provide clean drinking water to those in need.” According to Soma executives, every filter you buy supports bringing clean water.  Moreover, Soma’s made this a limited-edition charity water filter so if you are looking for the perfect holiday gift this might be it.

You not only get an innovative, environmentally friendly filter, but also give funds to developing areas that lack clean water. For every purchase, “$12.50 will be donated to Soma’s clean water’s projects. The ultimate goal is to be able to provide clean drinking water to every family in three Cambodian villages. Prices start at $49 for a Soma and one filter, to $159 for a Soma and 12 filters.” Since it’s Kickstarter campaign began, Soma has raised over $3.7 million for villages that lack clean water.

– Stephanie Olaya

Sources: GQ, GQ, Tech Crunch
Photo: Kick Starter