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There are currently 222 million women around the world that lack access to contraception. The Global Poverty Project and Women Deliver have joined forces to create a new family planning initiative called It Takes Two to change that. The program seeks to increase the availability of family planning services around the world. Coming to fruition after last year’s Summit on Family Planning in London (which pledged $2.6 billion to help solve the family planning deficiencies in 120 developing countries) and the recent Women Deliver Global Conference in Malaysia, It Takes Two will work primarily by rewarding activism and advocacy.

Participants, through the Global Poverty Project’s mobile platform, will be able to win free contraception, and even design their own condom wrappers. According to Jill Sheffield, the founder and current president of Women Deliver, the It Takes Two program’s main goal is to inspire men and women to demand more access to family planning from their governments.

Though spear-headed by Women Deliver and the Global Poverty Project, other organizations such as the Bill and Melinda Gates Institute for Population and Reproductive Health, the United Nations Population Fund, and many more are working together to support the program. The initiative is planned to take three years and is now available in the United States and Uganda.

The organization has a well-known ally in this effort. Ambassador to the program and Victoria’s Secret supermodel Erin Heatherton has said that the global lack of contraception is “one of the world’s most pressing issues.” Heatherton has also been a Victoria’s Secret Angel since 2008 and is an advocate who supports that family planning is pertinent to both men and women worldwide, going on to say that “Everyone should have the option to plan a family, and their choices shouldn’t be limited because of their socio-economic level or country of residence.”

– Samantha Mauney
Source: Artist Direct, Sun Times
Photo: Retro Fashion