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Made51 artMADE51 is a global initiative created by the U.N. Refugee Agency (UNHCR) and the World Free Trade Organization to showcase the creative talents and skills of refugees while giving them an opportunity to earn an income by selling their art. MADE51, which stands for Market Access, Design and Empowerment for Refugee Artisans, connects artisans with markets in order to economically empower artisans and help them rise out of poverty. U.N. Deputy High Commissioner for Refugees Kelly Clements states that “Rather than viewing millions of refugees across the globe as a burden, MADE51 sees untapped talent and potential that, if unlocked, can directly benefit” refugees, host countries and local enterprises.

How MADE51 Works

MADE51 gives refugees the opportunity to build sustainable livelihoods by selling “artisanal home decor and accessories.” Sales from MADE51 products allow “refugees to contribute to their host country’s economy” and reinforces their ties with society. Instead of seeing refugees as a burden, MADE51 gives them a platform to showcase their talent.

The initiative connects artisans with local social enterprises in Africa, Asia and the Middle East. According to Herbert Smith Freehills, “International trade in artisan crafts is now valued at over $32 billion per year, with 65% of handicraft exports coming from developing countries.”

MADE51 promotes economic inclusion using an innovative marketing solution. It identifies refugee artisans and gives them a platform to showcase their traditions and skills by helping them form partnerships with local businesses. Then, the initiative brings in its partners’ technical expertise for branding, marketing, capacity building and more.

The UNHCR also conducts assessments to make sure partner businesses follow UNHCR principles and Fair Trade standards. Fair Trade principles ensure that workers receive adequate compensation while working in a safe environment. MADE51 embodies the spirit of the UNHCR’s Global Compact on Refugees.

A lot goes into the success of the MADE51 collection. MADE51 receives help from strategic partners in product design, integrated technology, branding and marketing.

MADE51’s Impact

Other than providing a way for refugees to make a living, the initiative presents an opportunity to show solidarity with refugees. MADE51 “demonstrates the talents that refugees possess and how if given the opportunity, they can become positive contributors to societies and economies.”

MADE51 gives refugees the chance to honor and preserve their heritage and culture through art. Often the only things refugees can take with them when displaced are intangible skills, craftsmanship, knowledge and traditions. The collection shares these skills with the world while allowing refugees to “regain economic independence.” MADE51 is also a way of telling the human story of refugees rebuilding their lives from scratch.

How to Help

As a global collaborative initiative, MADE51 relies on the help of strategic partnerships. It is currently seeking partners in several areas such as retail branding, design and logistics. Individuals can also play a role in uplifting and empowering refugees by supporting the collection. For example, individuals can promote the collection on social media platforms, utilize word-of-mouth marketing and purchase items from the collection. The collection is diverse, containing protective face masks, towels, aprons, laptop sleeves, key chains, travel bags and more.

According to the UNHCR, at the close of 2020, “there were 82.4 million forcibly displaced people in the world.” More than 25% of this population was made up of refugees. MADE51 presents an inspiring tale of the most vulnerable and disadvantaged people using their creative skills to rebuild their lives while simultaneously sharing and preserving their culture.

Ariel Dowdy
Photo: Flickr

Craft AssociationThe incidence of poverty in Nepal had been dropping before the COVID-19 pandemic. However, the pandemic could increase Nepal’s poverty rate to the levels of more than a decade ago due to a loss of jobs and income. A UNICEF-sponsored survey indicates that, in October 2020, a shocking 42% of families in Nepal had no income at all. Furthermore, in the same month, 45% of people reported job losses. In addition, one in five households surveyed reported being unable to secure adequate food to feed their families. Even people who still have jobs are earning less than before the pandemic. The tourism sector has also been severely hurt by the pandemic and more than half of all households are at risk of returning to poverty. The Association for Craft Producers (ACP) is helping combat poverty in Nepal.

The Association for Craft Producers

Helping to counter the effects of poverty in Nepal is the Association for Craft Producers. The organization founded in 1984 is a not-for-profit, fair trade organization that helps low-income Nepalese craft producers with design, marketing and management services for their craft products. Due to its success, it has grown to roughly 1,000 artisans, 90% of whom are women. The artisans produce beautiful crafts such as ceramic teapots, woven rugs and wooden tables. Nepali Craft Trading Ltd. exports the artisans’ products to 18 different countries. Since 2003, ACP has been certified as a Fair Trade organization. The group abides by the principles of fair trade as outlined by the World Fair Trade Organization to ensure artisans are provided with adequate compensation and benefits for their work.

Benefits for Nepali Artisans

The ACP artisans have access to a number of benefits to help lift them out of poverty and progress. For instance, artisans are provided a clothing stipend, 90 days of paid maternity leave and an allowance for emergencies. The ACP also provides information to the artisans on matters such as health, education and other important development topics. Since many of the women have never earned enough to be able to save money for the future, producers are encouraged to deposit 10% of their pay into an interest-producing account.

To encourage the education and empowerment of girls, ACP provides a monthly allowance for up to three years to producers who ensure their daughters are enrolled and participating in school for a minimum of four consecutive years. Furthermore, the ACP rewards the three best students with support for an additional year. In addition, the ACP provides the producers with funds for retirement. In these ways, ACP encourages financial security while providing outlets for the artisans to sell products.

Environmental Awareness

The ACP also takes specific actions to preserve its local environment at the foot of the Himalayan mountains. The practices include using recycled paper, installing a rainwater treatment plant and a wastewater treatment plant and discouraging the use of plastic bags. The artisans use an environmentally friendly acid for dyeing and water-based pigments for printing instead of oil-based paints. Finally, the artisans have switched to electric firing methods for ceramic products rather than kerosene-based firing. The women artisans remain environmentally conscious while helping to support families and reduce the devastating effects of poverty in Nepal.

Overall, the ACP craft association is supporting artisans in Nepal in several ways in order to ensure that they are able to rise out of poverty and secure better futures.

Sarah Betuel
Photo: Flickr

Freeset

At the age of 13, Kondola became the tenth wife to an older man and a servant in her in-laws’ house. Shortly after, she was tricked, sold and forced into prostitution in Sonagachi, Kolkata. She was forced to work in order to send money back to her family, who lived in Murshidabad, a high-risk district of West Bengal for human trafficking. Her future looked incredibly bleak. That was until she started a conversation with Annie and Kerry Hilton on the street. Along with twenty other brave women, she took the step to leave the sex trade business that she was unjustly forced into and began a sewing job with Freeset.

How Did This Organization Begin?

In 1999, Kerry and Annie Hilton left New Zealand and moved to Kolkata, signing for an apartment in the middle of the day. To their surprise, by nightfall, they discovered they had moved into one of Asia’s largest red-light areas, Sonagachi, and their neighbors were women who were forced into prostitution. They began building relationships with the women around them, including Mina, a woman who shared a similar past to many others, was advocating for new employment opportunities to help. Head of In-Country Communications, Sophie Bond, told The Borgen Project, despite the fact that “the Hiltons had no experience in manufacturing or business”, they were determined to be compassionate and trustworthy employers who could offer training and a secure job to these women, “to bring real change and freedom”.

Human Trafficking in India

Human trafficking in India is still a prevalent issue that the government must tackle. Two-thirds of the population live in poverty, with 68.8 percent living on less than two dollars per day. A small percentage of the population has benefited from the recent economic boom, in which 133 million Indians rose out of poverty between 1994 and 2012, yet there has been a steady increase in trafficking and violence, with almost 20,000 women and children trafficked in 2016. Victims usually belong to poor families in rural areas, with 70 percent of trafficking victims being members of the Dalit class of the caste system, among the most disadvantaged socio-economic groups in India. Members are prone to vulnerabilities and the pressures of survival make them easy targets to trick with false promises of repaid debts and money for their families. Women are the most vulnerable as social pressures have confined them to the domestic sphere, resulting in having a lack of education and literacy. They are also prevented from any justice or equality, further subjecting them to human rights abuses.

Freeset Today

Today, Freeset makes about 50,000 t-shirts and 240,000 bags per year. All staff members earn wages, with entry-level staff earning slightly more than the average garment maker in West Bengal. The designs are made by the women themselves, as well as by those who have volunteered at the organization. The organization typically sells in bulk orders to larger businesses looking to add their own logos to the merchandise. Bond shared that currently, about 200 women are employed and 30 men. In most cases, each woman supports at least three other family members and share eerily similar, yet simultaneously unique stories of being forced into prostitution by trafficking and poverty.

Freeset Offers Counseling

Tamar, an organization funded by the Freeset Trust, is a means of holistic care in each community. Bond told The Borgen Project, “Tamar is there to help with life skills and supporting women in their new path”. Several of the Tamar staff members are trained in Trauma-informed care, which is a huge part of the lives of the women working at Freeset. “For many of them, traumatic experiences–in the sex trade, as victims of trafficking, in domestic violence–have left deep mental and emotional (not to mention physical) scars. Counselling can help a woman to understand her own behaviors and reactions, as a result of the trauma she has experienced, and give her the tools to integrate into the workplace, and ‘normal’ society”. Additionally, as of 2016, Freeset has been awarded Fair Trade Guaranteed status by the World Fair Trade Organization (WTFO).

What is the World Trade Organization?

Home of Fair Trade Enterprises, this organization recognizes those who are empowering their staff to alleviate poverty. The goal of the WTFO is to transform communities by empowering women, practicing sustainable methods, and applying a community concept to trade those who are typically exploited by larger corporations.

What is Fair Trade?

Fair Trade has become an increasingly integral part of poverty alleviation, as it now impacts about one million livelihoods, with 74 percent of those being women. In fact, 54 percent of senior roles in fair trade organizations are held by women. Fair Trade policies aim to help empower people to combat poverty, strengthen, and take control of their own lives.

What Is The Government Doing To Help?

In India today, women constitute about 14 percent of the total entrepreneurship. However, the lack of equal access to education, employment, labor, and sexual violence hinders further advancements. The government has struggled to combat the issue of human trafficking, as it has been so widespread. Currently, it is looking toward crime prevention and harsher penalties for child prostitution and forced marriage, as well as improvements to protect victims. However, India’s vast landscape and corruption of officials still pose as obstacles that the government must overcome to further the progress throughout the country.

Check this out to see how you can get involved with Freeset: https://freesetglobal.com/volunteer/

– Adya Khosla
Photo: Flickr

People Tree FoundationWithin the last two decades, the fashion industry has become increasingly cheap and accessible. The term fast fashion refers to rapidly and cheaply produced apparel that cycles out according to ever-changing trends. This term has been integrated into most fashion brands’ profit-oriented business models and has negatively impacted impoverished communities in developing countries.

Fast fashion brands often exploit poor countries for cheap labor, and many supply chains that are connected with big-name brands do not provide safe working conditions or sufficient living wages. For example, nine out of 10 fashion workers in Bangladesh cannot afford enough food for their families.

The People Tree Foundation

However, People Tree is defying the harmful practices of the fashion industry. People Tree is a fair trade brand, based in London and Tokyo, which takes a more people-oriented approach to fashion. People Tree’s work focuses on promoting sustainability, empowering women and improving conditions in poor communities. This fair trade brand is dedicated to producing ethically-made and sustainable clothing by using environmentally friendly materials and implementing good working conditions. People Tree refers to their practices as “slow fashion.”

People Tree is not just a fashion brand; it also works alongside an independent charity called the People Tree Foundation. The foundation works to accomplish three main goals: reduce poverty, protect the environment and spread awareness about fair trade. To reach these goals, People Tree raises funds to provide education and training to people in developing countries, protect the environment by using organic materials and campaigning to raise awareness about sustainable and ethical fashion.

The People Tree Foundation works in countries that are vulnerable to exploitation such as Nepal, Bangladesh, India and Kenya. These countries are susceptible to the injustices of fast fashion because the garment industry dominates their economy and comprises the majority of jobs. The foundation is involved with a variety of fair trade projects in these developing countries that aim to empower artisan groups in small communities.

In 2015, the People Tree Foundation generated more than £10,000 from sales and donations. The funds raised for that year were donated to projects such as Thanapara Swallows. Thanapara Swallows is a nongovernmental organization in Bangladesh committed to educating and training the poor population and creating health awareness and self-employment opportunities. Thanapara Swallows built a school in Bangladesh that educates nearly 300 students who are getting five years of primary education, and People Tree supports 50 percent of their school’s running costs.

Other Sustainable Solutions

In the fight against fast fashion, People Tree is not alone. Many fair trade organizations and brands have been on a rise in popularity. For example, the World Fair Trade Organization (WFTO), which People Tree is a member of, is among the organizations leading the movement toward ethical and sustainable fashion.

The WTFO has over 330 Fair Trade Enterprise members and over 70 supporting organizations that are committed to abiding by fair trade practices, including respecting the environment, ensuring gender equality, providing fair wages and good working conditions and ensuring opportunities for economically disadvantaged producers. The WTFO has impacted over 965,700 livelihoods by creating a fair trade standard for brands to follow. Brands verified are by the WTFO through peer reviews and independent audits.

Ultimately, the future of fashion remains in the hands of the consumer. Making conscious purchases makes the world one step closer to making the production of apparel more sustainable and humane. Other ways to practice sustainability include reducing consumption by buying only what you need, buying only secondhand clothing and researching the companies behind products online or on the website and mobile app Good On You.

– Louise Macaraniag
Photo: Media Server

fair trade
Fair Trade is a system in which a deal is worked out between artisans or farmers in developing countries and businessmen or a middleman to sell products in more affluent countries for a price in which those producing the items get fair wages for their work.

The goal of these fair trade companies is to replace continual aid (in which the receiving end oftentimes feels helpless,) with a system where the “receiver” is able to create a sustainable lifestyle by utilizing their talents in a business. Over time, Fair Trade companies can build long-lasting relationships with their suppliers.

Paul Rice, CEO of Fair Trade U.S.A., says “The corporate community is increasingly realizing that this model and models like it are a way to align sustainability with profitability, they want a resilient and sustainable supply chain.”

A problem these companies are currently having is that they are not well known among their potential market. Consumer awareness for these products is currently at 55 percent, improving from the 34 percent that it was a few years ago. Consumers are increasingly questioning where their food and products are coming from and becoming thoughtful in their purchases.

Another problem dealing with this issue is the companies themselves. While there are standards for producers, labor, production and the economics behind the transaction, the producers still don’t always seem to receive a sustainable amount.

Ndongo Samba Sylla, a Senegalese development economist, studied common fair trade companies to find that most of the producers are coming from less poor areas rather than the very poor one, crop farmers, and calculated that for each dollar paid by a consumer, only about 3 cents more are given back to producers in fair trade programs than other producers.

Although the percentage comparison is not always favoring the producers in the way we would hope, many companies of this kind do charge more for their products, therefore more money would go to the producer in the end.

Aside from the prices, the standards for this model go beyond economics. The World Fair Trade Organization and the Fair Trade Federation Principles designed regulations for any company that calls themselves fair trade, many of which are not strictly economic.

The standards involve transparency and accountability between the client and the buyer, where the client cannot be taken advantage of. This kind of company must assist the producer, whether it be financial, educational, or market information, in order for the producer to sustain their business. Prompt payment is required, so the producers are able to have consistency, and equal payment between genders for equal work is also a necessity.

Although harder to define, fair trade companies must also be environmentally conscious and respectful of the producer’s culture. The companies are encouraged to use recycled materials (also more economically sustainable,) and companies must respect the manner in which the products are being made by not discouraging indigenous traditions and techniques if the producers do not wish to change them.

Overall, these companies work toward letting producers become sustainable partially through higher wages, but also empowering them through equality and respect they may not be receiving otherwise. Beyond economics, the business practices being upheld by these companies will still benefit the producers and help them succeed.

– Courtney Prentice

Sources: The Economist, The Guardian, Fair Trade, Fair Trade Federation
Photo: Tufts Now