Many young entrepreneurs in South America have employed local craftsmanship and design to create beautiful garments under ethical circumstances. These three sustainable South American clothing brands are not only exclusively elevating the fashion industry in the region, but are also providing jobs to locals.
VOZ – Santiago, Chile
The first of the South American clothing brands is VOZ, which is located in Santiago, Chile. This clothing brand’s main premise of employing Mapuche artisans is to create and design the garments. VOZ respects indigenous traditions and ancestral weaving techniques. As a result, it has become a pioneer brand in the region with ethical and sustainable business practices.
The designs are a product of collaborative and educational workshops for Mapuche women. In addition, VOZ has high-quality standards and sustainable materials. Furthermore, VOZ ethically and locally sources raw materials and fabrics from Temuco, Chile. These materials make sleek and elegant outfits for women. The entire supply chain employs Chilean work through this approach. Thus, local artisans are involved in the manufacturing procedure and the design processes of VOZ collections.
VOZ employed over 100 women artisans in its supply chain as of 2021. Additionally, these women have improved their quality of life as the brand pays them ethical and dignified wages. The CEO and founder of VOZ said, “A lot of brilliant women have not had the access provided to other Chileans, and this especially affects the way in which they can support their families. Offering a training program to these talented and motivated women is game-changing to the people here, and has a positive impact on the local economy.”
NIDO – Buenos Aires, Argentina
This slow fashion brand creates beautiful knitwear crafted from local sustainable wool. Additionally, this wool comes from the provinces of Chubut and Patagonia. Argentine weavers from the provinces of Santa Fe and Córdoba make NIDO’s clothes. The merino wool is hand-dyed and woven in spinning wheels.
NIDO strives to maintain a personal link with the artisans and weavers, as most women working for the brand come from vulnerable poverty situations. Additionally, NIDO grants them a craft to make a living and earn a fair wage for their work. In this way, the brand manifests itself against fast fashion supply chains that create their clothing in sweatshops.
NIDO manages to employ artisans who receive fair salaries by charging an honest price for their sweaters and blankets. Thus, it has become a pioneer brand in Argentina that maintains an ethical supply chain. The company launched the school of textile crafts in Buenos Aires in 2016. It trained more artisans in vulnerable conditions and spreading traditional Argentine weaving techniques to younger generations.
Artemera – Asunción, Paraguay
Artemera is a new sustainable clothing brand that provides feminine clothing for women and girls. It has now expanded its collections for men as well. Artemera has made 100% artisanal garments with colorful Paraguayan motifs and textiles since 2016. Furthermore, local artisans hand-make collections, while founder Luciana Abente creates the designs.
While the brand started by exclusively making t-shirts inspired by national folklore, art and customs, the brand has now broadened its line to include pants, dresses and sandals with excellent quality ideal for the hot tropical climate. Moreover, one can attribute Artemera’s uniqueness in design to its quick success among locals and foreigners alike.
Artemera has donated a significant amount of revenue to social and environmental projects, such as the #ConservemosLoNuestro campaign. This business committed itself to a reforestation campaign in the Morombí national reserve in Eastern Paraguay, which is home to more than 60 endangered species. Furthermore, this collaboration protects forest resources and promotes tourism in the region.
These three sustainable South American clothing brands have significantly improved the lives of women and the economy. These companies have provided jobs for locals who are living in impoverished areas. Furthermore, the companies hope to expand their reach for the future.
– Araí Yegros