Recently, Kylie Jenner has used her fame to put a smile on the face of children in developing countries. Earlier in October, Jenner released a brand new shade of her famous Kylie Lip Kits. One hundred percent of the proceeds went straight to the non-profit organization Smile Train, which funds surgeries for cleft lip, one of the leading birth defects that children in many developing countries suffer from. Raising nearly $160,000 in sales, hundreds of people will be able to afford the treatment that they need in order to eat and speak properly.
Clefts involve the lip and the palate, or roof of the mouth, and occur when there is a split as a result of certain structures not fusing together during fetal development. The cause of cleft lip is relatively unknown, but a genetic connection is an assumed possibility. Outside forces such as exposure to drug and alcohol use, smoking, maternal illness, infections or lack of vitamin B are also factors.
According to Smile Train’s website, cleft lip is an easily treatable issue. Though more than 170,000 children in 85 developing countries suffer from it, all it takes is $250 and 45 minutes for a surgery that will change a child’s life.
Children that don’t receive adequate medical care will often live in isolation, and struggle with carrying out basic physical tasks such as eating, breathing and speaking. As a result, most of these children don’t attend school or ever hold a job. Jenner has helped bring further attention to this issue and the launch of the Kylie Lip Kit will serve to ensure that hundreds of children can go on to lead better and healthier lives.
The light pink shade, “Smile,” was dropped on the Kylie Cosmetics website on Oct. 3 in recognition of World Smile Day. Incredibly popular, selling quickly like the other products in Jenner’s makeup collection, the unique Kylie Lip Kit collected a massive amount of money for the international organization.
As a new Smile Train Ambassador, Jenner presented a check for $159,500 to the organization’s CEO Susannah Schaefer. The money will fund cleft lip and palate surgeries for 638 children in need. On her collaboration with Smile Train, Jenner stated, “I’m excited to continue my relationship with Smile Train and see the difference we make together […] I wanted to use my social media platforms to help inform my fans about clefts and raise money to give these young kids the surgeries they need to get the smiles they deserve.”
In situations where the fulfillment of proper solutions is lacking, it is significant to note successful methods for giving back to those who are disadvantaged and ones that anyone can get involved in. The Kylie Lip Kit exemplifies this, acknowledging the generous efforts and tremendous effects that can come from the purchase of one simple product.
– Mikaela Frigillana