Anemia has always been a problem for the most vulnerable sectors in the Peruvian population, where access to basic needs, such as nutritional food and good healthcare, is scarce. These realities hit hard on the Peruvian Andes, where around 40 percent of families live in extreme poverty, and 30 percent of their children are severely malnourished, causing them to develop anemia.
How A Cookie is Beating Childhood Anemia in Peru
Luckily, he had the chance to fight back at the illness when he began to study agro-industrial engineering at the Saint Cristobal of Humanga University. For his final thesis, he decided to develop a nutritional cookie that will not only combat anemia in his hometown in Ayacucho, but all of Peru.
The Miracle Components
What Comes Next: Addressing Childhood Anemia in Peru
Many Peruvian laboratories and business enterprises had their eyes already set on this miracle cookie. However, despite many offers, Garay wanted to start his own company, especially after seeing Nutri Hierro was in high demand. Although he would have to sell his cookies at 50 cents for profit, he reduced the price to 25 cents, making it accessible to impoverished families. Other countries, such as Bolivia and Ecuador, have also requested the product.
Garay does not want to stop here. He is currently developing other dietary supplements that will help brain development in small children, as well as developing vegan options. Safe to say, there are high hopes to not only to eradicate anemia in the most impoverished provinces but also in all Peru.
– Adriana Ruiz