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4 Chic Brands Support Impoverished Artisans

chic brandsArtisans living in impoverished communities often do not receive fair compensation for their crafts. This issue is especially prominent if their work is sold in a more economically developed country, due to the nature of the country’s economic power. However, four chic brands are offering local artisans more sustainable job opportunities that provide equitable wages.

4 Chic Brands Giving Opportunities to Local Artisans

  1. Zambeezi. Founded in 2018, Zambeezi is a Zambian company that produces handmade soaps, body balms and lip moisturizers made out of beeswax from bees managed by Zambian beekeepers. According to Zambeezi, farmers and workers in Africa receive minimal compensation for their work, despite their products selling for high prices in more economically developed countries. In order to prevent this continuous cycle, Zambeezi forms partnerships with “entrepreneurs, farmers and beekeepers in Zambia, Africa” to ensure that workers are able to earn a “fair and living wage.” Going beyond fair compensation, Zambeezi allocates a portion of its profits to support local community development projects, such as developing wells and constructing schools.
  2. Gift of Hope. Founded by the Haiti Foundation Against Poverty in Port-au-Prince, Haiti, Gift of Hope is an “ethical fashion initiative” looking to break the poverty cycle by creating jobs for more than 70 artisans from Haiti. With a mostly female workforce, the organization pays employees three times the minimum wage to economically empower them to rise out of poverty. The company also works to prevent children from becoming “orphaned by poverty” simply because of the financial struggles of a family. By crafting jewelry, purses, headbands, keychains and more, using recycled and repurposed fabrics and materials, women in Haiti are able to provide income for their families and financially support their children.
  3. Pura Vida. Pura Vida began with two struggling Costa Rican artisans crafting string bracelets and grappling to survive on their earnings from selling only a few bracelets per week. On a visit to Costa Rica, Californians Griffin Thall and Paul Goodman asked the artisans to make 400 bracelets for Thall and Goodman to take back to the United States. The bracelets sold out at a boutique within just a short period. This prompted the start of Pura Vida, a company that now sells millions of these bracelets annually. The bracelets are made by more than 800 previously impoverished artisans located in Costa Rica, China, India and El Salvador. The company provides its employees with a sustainable work environment and a steady income. Pura Vida partners with more than 200 charities worldwide and has donated approximately $3.8 million to charities chosen by consumers.
  4. Hiptipico. Hiptipico provides transparency, fair compensation and “non-factory working conditions” to women living in impoverished, indigenous communities in Guatemala. The company creates partnerships with artisans in Guatemala to craft items from its collection, including bandanas, dog collars, camera straps, laptop cases and handbags. Furthermore, Hiptipico allows artisans to price the items themselves. This ensures that workers receive fair earnings for every crafted piece of work. Additionally, the brand allows female artisans to select their own working hours. The flexibility allows women time for family responsibilities while providing an income. Guatemalan artisans also have the freedom to create their own designs and add a touch of personal flair to their crafts, ensuring products reflect the authenticity of Guatemalan culture.

Supporting Fairtrade

These four chic brands strive to end poverty by providing jobs, safe working conditions and fair wages to impoverished artisans. The brands also preserve the originality of the artisans’ cultures. By creating partnerships with artisans globally, the brands ensure that the artisan is rewarded fairly for their craftsmanship. The four companies provide an income to impoverished families while allowing the artisans time to care for their children. Overall, these brands are bringing the world one step closer to ending poverty.

– Lauren Spiers
Photo: Flickr

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3 Ethical Fashion Brands Fighting Poverty

Fashion Brands Fighting Poverty
Others are increasingly holding businesses accountable for their practices. Accountability—in regards to environmental impact, gender equality and racial representation—is rising within all industries. The fashion industry is no exception. Fast fashion brands like Uniqlo and the recently bankrupt Forever21 continue to confront criticism. These companies and others have disastrous environmental impacts and use inhumane working conditions and wages. It is increasingly difficult to find fashion brands fighting poverty.

Fortunately, the industry is starting to change. Ethical brands are on the rise, with some even building business models that fight against global poverty. These business models safely employ women and men in impoverished countries. But being a conscious consumer is also trendy: a 2019 McKinsey report found that two-thirds of global consumers admitted a brand’s stance on social and environmental issues influenced whether they purchased from that brand. From everyday shopping staples to high-end fashion pieces, ethical approaches to fashion transform the industry and improve the lives of those who work for these companies. Here are three ethical fashion brands fighting poverty.

Indego Africa

Indego Africa aims to alleviate poverty for women and their families through artisan employment and entrepreneurial education. The brand teaches women to intricately weave baskets and bags. Founder Matthew Mitro lived in Nigeria for six years. His inspiration drew on his work with Nigerian women and thus started Indego Africa in 2007. Employing over 1,200 artisans, the brand has extended its impact into Rwanda and Ghana. According to its 2018-2019 Annual and Social Impact Report, 90% of artisans employed through Indego Africa could pay for all or most of their children’s education.

Production occurs in Rwanda and Ghana. All of the company’s profits go towards business and vocational programs to educate Indego Africa’s employees and young adults, particularly young women, in nearby communities. Indigo Africa designs its programs to cater to the large demographic of unemployed young adults. By fostering educational platforms in areas like technology, business and leadership, Indego Africa carves out a clear path to economic independence for young women in Africa.

Gift of Hope

Gift of Hope supplies handmade goods to buyers, as well as hope to Haitian children who became orphans when their families can no longer afford to care for them. Founder Mallery Neptune first visited Haiti when she was 16, but it was not until she turned 20 that she founded the Haiti Foundation Against Poverty in 2007. The program started with a focus on sponsoring children and providing food for the elderly. By 2010, it expanded into the Gift of Hope project, a program designed to create jobs for Haitian mothers. In Haiti, women struggle to secure stable and sustainable employment and therefore disproportionately experience poverty.

As an extension of the Haiti Foundation Against Poverty, Gift of Hope employs over 70 jewelry-makers, seamstresses and other Haitian artisans. The nonprofit employs impoverished women who have lost their children to poverty (or are at risk of doing so) and pays them three times more than the minimum wage. This practice draws individuals and their families out of poverty. Every purchase with Gift of Hope saves a child from orphan-hood, reuniting families.

Carcel

Fashion label Carcel is proof that high-end fashion brands can too adopt ethical practice within their supply chains. Headed by Veronica D’Souza, the Danish company works with incarcerated women in Peru and Thailand where the poverty rates as of 2018 are 22% and 9.85%, respectively. Oftentimes the company’s employees have been imprisoned for human trafficking and drug-related crimes, but D’Souza believes they fell onto these paths because they could not escape the cycle of poverty.

Carcel works with the National Prison System in Peru and the Ministry of Justice in Thailand. They give 27 women the opportunity to hone local craftsmanship. In conjunction with mastering clothes-making techniques, Carcel offers instructional programs on managing cash, financial literacy and English. These programs equip women with educational tools to secure financial stability. Upon their release from prison, women have the skills they need to avoid re-incarceration or falling back into poverty. Fashion brands fighting poverty are increasingly popular, giving hope for improving the lives of thousands of workers worldwide.

– Grace Mayer
Photo: Flickr