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Fighting Poverty in Fashion, Brands That Give BackWorking conditions in the fashion industry are often less than ideal. Despite providing job opportunities for workers in impoverished countries, many of these employees make 42% to 55% under a living wage. When fighting poverty in fashion, improving workers’ rights is paramount to helping better the industry. Donations through third-party charities are a common way organizations have provided their support for changing the fashion industry. However, this charitable work is often criticized for its lack of actual change seen by the workers. As such, three companies have found a more productive way to help increase transparency, sustainability and worker’s rights. In an effort to change the fashion industry, Lucy and Yak, Girlfriend Collective and ABLE  have all shown creative solutions and fast success as clothing corporations in developing countries around the world.

Lucy and Yak

Lucy and Yak started in New Zealand. Chris Tenwick and Lucy Greenwood began their journey traveling the world, creating tobacco pouches, which they sold to travelers visiting the country. The couple headed back to the U.K., where they sold vintage clothing and homemade overalls out of their van, named Yak. They traveled to China, India and Thailand looking for a production company and landed on three tailors in Rajasthan, India. In Rajasthan, nearly 15% of the population lives below the poverty line. One of the biggest components of GDP growth for Rajasthan is industry, making Lucy and Yak’s choice of location a profitable and impactful one.

Since 2018, the team of three grew into 50, opening job opportunities for many. A new, climate-controlled and ethically sustainable factory stands to produce Lucy and Yak products in the rural region of Rajasthan. With this factory, the company can provide compensation higher than the minimum wage for the area and support their workers’ individual needs. Greenwood and Tenwick often visit the team in India as oversight for production and to catch up with their old friends from the van days. Overall, when fighting poverty in fashion, Lucky and Yak pave the way for a standard of ethical production.

Girlfriend Collective

Girlfriend Collective is an activewear company based out of Seattle, Washington. Bottles, cotton industry scraps, recycled nylon and polyester all make up Girlfriend Collective’s clothes. The company currently sources its recycled materials from Taiwan and its core production comes from Hanoi, Vietnam. The Hanoi factory in the Phu Tho province is an area dedicated to sustainable poverty reduction. It is also an SA8000-certified facility, meaning the factory is held to a sustainable and ethical standard of fair wages and safe worker’s conditions.

Moreover, Girlfriend Collective supplies its workers with free lunch and dinner, guided exercise breaks and health checkups every six months at the factory. Worldwide, Girlfriend Collective has been acknowledged for its success. The Universal Declaration of Human Rights and the International Labour Organization have applauded Girlfriend Collective for its efforts. Thus, with its mission to ensure health and safety for its employees, Girlfriend Collective has made its mark in fighting poverty in fashion.

ABLE

ABLE is a women-owned fashion company that dedicates itself to the advancement of women worldwide. Its international employment program began in Ethiopia with the production of scarves. Since 2019, the company has expanded similar programs in Mexico, India and Brazil. One of the company’s overall goals is to educate its consumers on wage inequities. Around the world, 98% of people making clothing cannot make a living wage. Women comprise 75% of this figure. ABLE has also solidified its own evaluation system called Accountable. With this system, ABLE can hold itself accountable and continue making a positive impact on its company.

The Future for Fighting Poverty in Fashion

In efforts to alleviate poverty around the world, these three companies are taking the lead. Their oversight has impacted impoverished communities in Vietnam, Ethiopia and India in a new and positive light. Overall, by ensuring living wages, safe working conditions and women empowerment, Lucy and Yak, Girlfriend and ABLE are helping to fight poverty in fashion.

– Julia Fadanelli
Photo: Flickr

Ethical Fashion
Slow fashion, also called ethical fashion, has become more popular over the last several years. Surveys showed that shoppers were 10% more interested in knowing how manufacturers make their clothes in 2020 than they were two years before. Meanwhile, the surveys showed that around 66% considered sustainability when purchasing products. Slow fashion has countless benefits from alleviating environmental strain to stopping animal cruelty. Also, slow fashion can help end world poverty. By buying ethical fashion, consumers directly aid companies that care about their employees. These shoppers are also opening many new industries within world economies and providing the makers who sew their clothes a better quality of life.

Brands that Care

People who desire change in the fashion industry and better working conditions for garment makers have created many ethical fashion brands. These companies seek to spread awareness about harmful working practices. They want to give back to the communities that contribute to their work. They aim to show the public that customers can have beautiful clothes without exploiting people in the process. These brands strive to support garment workers who would, otherwise, be living in poverty.

One brand that recognizes that slow fashion can help end world poverty is Able. The brand started in Ethiopia in 2010 to give women who wanted to leave the sex industry a chance to find work. Since 2018, Able has started a movement called the “Accountable” and published its worker’s wages. The movement aimed to give its customers full transparency and educate the public on what a “living wage” includes and inspire them to demand the same for other brands.

Another example of an ethical fashion brand is Seza’ne. Starting in 2013, Seza’ne’s focus is on “helping the next generation.” This led it to start the nonprofit Demain (meaning “tomorrow” in French) in 2017, which is focusing on improving education access for disadvantaged children worldwide. Partnering with other education charities, Demain has started a monthly program named “The Call of the 21st.” This program includes donating 10% of the profit Seza’ne makes on the 21st of each month to its supported charities. It also ensures that Seza’ne releases a new design each month with the intent of donating 100% of the profit. Demain supported over 30,000 children and has collected over $3 million for its supported charities.

Buying Less

Since ethical fashion pieces are more expensive, customers receive encouragement to buy less. Besides considering the price, the clothes last much longer and thus buyers do not have to replace them as frequently. Buying less helps garment workers because they have less pressure to make more clothing in exploitive working conditions.

A typical fast-fashion brand expects to put out a new fashion line every two weeks. Garment workers often experience inhumane working days, working 11 hours or so with no breaks due to the high demand. To make the clothing cheap for customers, these companies pay their employees very little. Sometimes, they receive as little as 50 cents an hour. This system limits workers to poverty, as they have no time to find other sources of income.

Boosting the Economy

Perhaps it is counterintuitive that buying less clothing could have a positive impact on our economy. However, slow fashion opens up many new industries that do not exist under the fast fashion model, particularly through a system called “circular fashion.” This aims to use and restore clothing for as long as possible.

Because people throw most clothes away when they do not want them or when garments have damage, they lose more than $500 billion every year. Meanwhile, clothing from slow fashion brands tends to last longer and customers can wear them longer, which opens up many new industries to increase a garment’s life. Examples of possible industries include clothing repair, fixing damaged clothing as well as adjusting clothing sizes or altering clothes to fit new trends. Furthermore, one can also partake in clothing resale, selling clothes so people who want sustainable clothing on a smaller budget can purchase them second-hand. Lastly, people can utilize clothing rental, especially in the case of when they will use clothing for a short amount of time such as in the case of formal clothing for children.

Outside Fashion

Outside of the fashion industry, slow fashion can help end world poverty and boost the economy in the same way other industries can. Giving the people who make clothing a livable wage and helping them rise out of poverty allows them to purchase more U.S./European products.

Slow fashion can help alleviate world poverty because it allows the people behind these brands to continue carrying out their beneficial work. It demands that the people making clothing receive just pay and have safe working conditions. When garment workers obtain support, they are able to have access to resources for themselves and their families.

Mikayla Burton
Photo: Wikipedia Commons

Creates Jobs for Women in Ethiopia
Live fasionABLE is a slogan that transcends the fashion industry. It promotes sustainable practices in creating quality products and focuses on empowering women. The shift to ethically sourced products has grown in popularity among the younger generations. ABLE is one fashion business that strives to provide jobs for women in Ethiopia, as well as internationally.

ABLE in Ethiopia

ABLE’s mission is to challenge the culture of the fashion industry by creating transformative opportunities for women. It aims to provide quality products to improve people’s livelihood in Ethiopia. Thus, the business provides many women opportunities for employment. This is one way that ABLE contributes to alleviating global poverty.

ABLE provides jobs for women in Ethiopia exiting the sex trafficking industry. Employed women manufacture scarves and aid in production. The company trains and equips women to make beautiful, cultural and quality scarves. Less than 38.8% of women held positions in the workforce globally in 2020, highlighting the need for businesses like ABLE to prioritize hiring women.

About 80% of women living in rural areas of Ethiopia work in agricultural cultivation and production and rarely receive any compensation for their work. Furthermore, fathers and husbands often place strict restrictions on women. USAID states that one in three women in Ethiopia experiences one type of physical, emotional or sexual abuse in their lifetime. Providing employment opportunities for women increases their autonomy and financial independence.

Employment Opportunities

Women who receive employment are able to provide an avenue for their children and communities to thrive through economic empowerment. According to author Ain Wright, there are five different policy approaches to closing the gender gap in Ethiopia: welfare, efficiency, anti-poverty, equity and empowerment. ABLE utilizes all five of these strategies for women that it hires.

The welfare and the efficiency approach go hand in hand. Providing women with the means to support themselves motivates and empowers them to actively support their communities. Additionally, all women receive encouragement to discover their voices through the strategy of empowerment, anti-poverty and equity.

Gender Equality

One challenge in increasing employment for women remains deeply rooted in cultural expectations and gender norms. ABLE has a commitment to creating a culture based on equality and rebuilding women’s lives. The fashion industry offers the highest number of jobs to women globally. Yet, only 2% of these women receive a fair wage. ABLE posts its wages on its website for the public to see, allowing consumers to understand the importance of their purchase.

As ABLE grew, it expanded its network to provide jobs for women in Ethiopia, Mexico, India, Brazil and Nashville, U.S. The company partners with local communities to assist in developing individual economies rather than developing itself into a major fashion corporation. ABLE also believes that telling people’s stories affects consumer awareness. Women with employment there created a podcast to tell their stories of strength and hopes for the future. The podcast and products continue to build consumer awareness, alleviate poverty and empower women.

ABLE is making great strides to grow as a company and maintains its role as an ethically sourced fashion brand. Its efforts have created more jobs for women in Ethiopia, empowering them their families and their communities. Moving forward, it is essential that other fashion companies shift to sustainable and ethical practices.

– Kate Lucht
Photo: Flickr

Ethical FashionOperating under a set of core ethics, sustainable fashion brands eliminate harsh impacts on the environment while also providing safe workplaces and fair wages for the individuals making the products, the majority of whom are women. U.N. Women says increasing female employment “boosts productivity, increases economic diversification and income equality.” This is a major step forward to the alleviation of global poverty in developing nations. Keep reading to learn more about these five top ethical fashion brands.

5 Ethical Fashion Brands Focused on Poverty Reduction

  1. ABLE
    This brand focuses on providing ethical fashion by supporting economic opportunities for women in an effort to eradicate poverty. After seeing firsthand the effects of generational poverty in Ethiopia, Barrett Ward, ABLES’s founder, created the company to give “women an opportunity to earn a living, empowering them to end the cycle of poverty.” With 45 million women employed in the fashion industry, ABLE sees the investment in women as a necessary business strategy to bolster communities and economies worldwide. The company is proud that 98 percent of its employees are women and challenges the culture of the fashion industry by publishing wages, an act of transparency directly attributed to the protection and empowerment of the women it invests in.
  2. Parker Clay
    Parker Clay is a company that values timeless craftsmanship in order to provide quality leather goods to its consumers and economic opportunities for its artisans. But at its core, the founders saw an “opportunity to empower vulnerable women through enterprise” after learning that many women and girls are targets for prostitution and human trafficking in Ethiopia. In fact, in the country’s capital, around 150,000 work in the commercial sex industry.

    Parker Clay partners with Ellilta – Women At Risk, a nonprofit based in Ethiopia that helps women from being lured into prostitution or trafficking. Many of the women supported by this organization work at Ellilta Products where Parker Clay sources its blankets. Providing women with an opportunity to work is more than just a job, Parker Clay believes it is the start to social and economic stability.

  3. KNOWN SUPPLY
    By reimagining the process of apparel production, KNOWN SUPPLY works “with underserved populations … to show the powerful impact clothing purchases can have” by supporting the women who make the clothes in more than one way. KNOWN SUPPLY chooses to celebrate each maker by “humanizing” each product with signatures.

    The company also provides consumers with clear information about the country where each ethical fashion good is made, accompanied by a gallery of the women who make them. This feature gives consumers a look into the lives and communities being directly impacted by their purchases.

  4. Carry117
    At Carry117, providing economic empowerment to at-risk women is a necessary foundation for sustainable development. This brand, based in Korah, Ethiopia — a place where disease and poverty run rampant — believes that when women are empowered, families are strengthened. Their goal is to give these individuals “a hand up out of poverty, with a unified desire to bring change to the community.”
  5. Anchal Project
    In 2010, Colleen Clines, Co-Founder and CEO of Anchal, was inspired to start the company after a trip to India where she learned about “the extreme oppression women faced as commercial sex workers.” Today, the nonprofit not only sells fair-trade goods made of artwork and textiles significant to the artisans’ journey to empowerment but also provides holistic opportunities for the artisans to stay empowered in their communities.

Danyella Wilder
Photo: Flickr