The Enough Food for Everyone IF Campaign is one of several movements that was launched recently with the primary goal of ending global hunger. 100 U.K. charities, as well as faith groups, joined together to form this coalition. The IF Campaign does this through the leveraging of the U.K. government, by encouraging them to take significant action to fight global hunger. Their specific focus at the moment is to use Britain’s leading role in the G8, or the “Group of 8” – who are the 8 countries with the strongest economies – to use his leverage to try and push the idea of ending global hunger.
Since the IF Campaign has just been launched, the public’s response to the launch has yet to be clearly determined. Charlie Beckett, who runs Guardian’s “Global Development Professional’s Network” blog, said that the IF Campaign needs to focus on their basic communication-related principles, which are: keep it simple and consistent, include beneficiaries, and always communicate with integrity. Still, many powerful groups have joined the coalition, included but not limited to ONE, Save the Children, and ONE. These charities, among the rest of the coalition, wish to close tax loopholes in poor countries, put a halt to harmful international land deals, and to ‘reinvigorate the global challenge to tax havens’ (countries or territories where the taxes are at a lower rate). Not to mention, the IF Campaign also wish to increase transparency, or to increase visibility, of investments that are being done in poorer countries. Also, in Guardian’s “Comment is Free,” blog, David Harewood wrote, “We live on a planet of limited resources…for many of the poorest…those limits are all too real.”
The general consensus thus far seems to be that the IF Campaign certainly has noble goals and will be attaining great steps forwards, there is still much to be done to find long-lasting solutions. Still, it is entirely possible. Save the Children, as part of the coalition, wants action from global leaders to face this hunger problem head-on. There is enough food for everyone in this world, and yet many people across the globe still die from hunger. It is an unfair truth, but it is also one that the global leaders can prevent, if the citizens of the world come together to pressure their leaders into action.
There are four big “IFS” in the IF Campaign: IF land is used for food rather than fuel, IF corporations are prevented from dodging or minimizing taxes, IF those who are hungry receive the ability to feed themselves (outside of foreign aid), and finally, IF corporations, governments, and businesses are more transparent about their activities that may be limiting food from reaching the hungry. Overall, the IF Campaign relies not only on themselves, but on those around the globe who wish to make a difference – the IF Campaign uses an animation directly from those tagging the IF Campaign on twitter, located here. They are using current ideas to fuel their campaign, and hopefully, big changes in regards to global hunger will be seen in the near future.
– Corina Balsamo